In off-trade volume terms, RTD tea recorded a healthier performance in 2023 than during the previous year of review. This reflects the appeal of RTD tea among younger Canadians, who consider it a healthier alternative to carbonates and sugary juices. In response, manufacturers are continuing to broaden their portfolios and engaging in new product development. For example, Brisk has developed new flavours, including strawberry, for its Dragon Paradise Sparkling Iced Tea line.
Euromonitor International's RTD Tea in Canada report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2018-2022), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2027 illustrate how the market is set to change.
Product coverage: Carbonated RTD Tea and Kombucha, Still RTD Tea.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the RTD Tea market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
RTD Tea in Canada
Euromonitor International
December 2023
List Of Contents And Tables
RTD TEA IN CANADA
KEY DATA FINDINGS
2023 DEVELOPMENTS
RTD Tea shows healthy performance in 2023 thanks to strong demand
Minute Maid Co Canada remains the leading player despite the growth of smaller brands
New product developments include those with functional benefits in line with the health and wellness trend
PROSPECTS AND OPPORTUNITIES
Kombucha will help drive growth in RTD tea in the years to come
Sustainability will re-emerge as a key focus area within the category
Sugar tax may negatively impact RTD tea sales
CATEGORY DATA
Table 1 Off-trade Sales of RTD Tea by Category: Volume 2018-2023
Table 2 Off-trade Sales of RTD Tea by Category: Value 2018-2023
Table 3 Off-trade Sales of RTD Tea by Category: % Volume Growth 2018-2023
Table 4 Off-trade Sales of RTD Tea by Category: % Value Growth 2018-2023
Table 5 Leading Flavours for Off-trade RTD Tea: % Volume 2018-2023
Table 6 NBO Company Shares of Off-trade RTD Tea: % Volume 2019-2023