In 2024, the RTD coffee landscape in Poland experienced rapid growth, as the category remains relatively new to Polish consumers. The novelty of RTD coffee, coupled with its convenience, has resonated with busy consumers looking for quick and easy ways to enjoy their favourite caffeinated beverages. This strong growth trend is evident through rising volume sales and the expanding presence of RTD coffee products across various retail channels. As consumer demand for on-the-go options continues to...
Euromonitor International's RTD Coffee in Poland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2019-2023), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2028 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the RTD Coffee market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
RTD Coffee in Poland
Euromonitor International
November 2024
List Of Contents And Tables
RTD COFFEE IN POLAND
KEY DATA FINDINGS
2024 DEVELOPMENTS
Busy lifestyles and the demand for convenience boost sales of RTD coffee
Rising coffee culture drives ongoing sales of RTD coffee in Poland
The presence of major, global players supports sales of RTD coffee
PROSPECTS AND OPPORTUNITIES
Premiumisation drives retail value growth across the forecast period
Discounters and private label options gain ground across the next five years
E-commerce sales rise as brands optimise their online presence
CATEGORY DATA
Table 1 Off-trade Sales of RTD Coffee: Volume 2019-2024
Table 2 Off-trade Sales of RTD Coffee: Value 2019-2024