Despite some growth in coffee consumption in 2024, RTD coffee remains relatively insignificant in Peru, particularly when compared to the broader expansion of other soft drinks. This trend contrasts with the pre-pandemic years, when brands such as Starbucks, particularly with its Frappuccino versions, enjoyed greater visibility and market presence. However, the economic landscape, coupled with the strong growth of other beverage categories, has led to a decline in relevance for RTD coffee. This...
Euromonitor International's RTD Coffee in Peru report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2019-2023), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2028 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the RTD Coffee market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
RTD Coffee in Peru
Euromonitor International
November 2024
List Of Contents And Tables
RTD COFFEE IN PERU
KEY DATA FINDINGS
2024 DEVELOPMENTS
Category continues to decline compared to increased consumption of soft drinks
Lack of awareness hinders investment in developing the category
Asian speciality stores remain the dominant sales channel for RTD coffee
PROSPECTS AND OPPORTUNITIES
Cold brew growing in the on-trade
Cold instant coffee consumption grows thanks to companies' promotion
Caffeine consumption grows faster in other soft drinks categories
CATEGORY DATA
Table 1 Off-trade Sales of RTD Coffee: Volume 2019-2024
Table 2 Off-trade Sales of RTD Coffee: Value 2019-2024