In 2024, sales of RTD coffee in Lithuania recorded an off-trade volume increase of 2%, following the positive volume growth trend noted across the forecast period. These positive results were partly encouraged by a strong summer performance that added momentum to sales. However, the RTD coffee category remains heavily seasonal, with sales generally peaking during warmer months and dipping in the colder seasons. Despite this seasonality, RTD coffee continues to attract a steady consumer base, ali...
Euromonitor International's RTD Coffee in Lithuania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2020-2024), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2029 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?? * Get a detailed picture of the RTD Coffee market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
RTD Coffee in Lithuania
Euromonitor International
January 2025
List Of Contents And Tables
RTD COFFEE IN LITHUANIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
A positive performance for RTD coffee is aided by the long summer season
Strong performance in forecourt retailers where on-the-go purchases boost growth
RTD coffee faces intense competition from the energy drinks category
PROSPECTS AND OPPORTUNITIES
Moderate volume growth is anticipated for RTD coffee as seasonality will remain an ongoing challenge
Traditional, hot coffee is expected to remain the consumer favourite, limiting the performance of RTD coffee
Brands may look to innovate within RTD coffee, offering functional and plant-based goods to drive growth
CATEGORY DATA
Table 1 Off-trade Sales of RTD Coffee: Volume 2019-2024
Table 2 Off-trade Sales of RTD Coffee: Value 2019-2024