RTD coffee saw further double-digit volume growth in 2023 thanks to lower unit price growth than in 2022 as inflation declined in the year, and the widespread presence of affordable brands such as Lotte and MacCoffee. The growing coffee culture and low per capita consumption of RTD coffee in the country further supported the development of this new and emerging category.
Euromonitor International's RTD Coffee in Kazakhstan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2019-2023), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2028 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the RTD Coffee market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
RTD Coffee in Kazakhstan
Euromonitor International
January 2024
List Of Contents And Tables
RTD COFFEE IN KAZAKHSTAN
KEY DATA FINDINGS
2023 DEVELOPMENTS
Affordability and growing coffee culture support further growth in 2023
Coffee shops drive sales
Food Empire Holdings and Lotte Group lead in 2023
PROSPECTS AND OPPORTUNITIES
Rising coffee culture and promotions will ensure future healthy growth
RTD coffee growth driven by younger generation
No changes to the competitive landscape expected
CATEGORY DATA
Table 1 Off-trade Sales of RTD Coffee: Volume 2018-2023
Table 2 Off-trade Sales of RTD Coffee: Value 2018-2023