Off-trade volume sales of ready-to-drink (RTD) coffee are projected to decline in Japan in 2024. The easing of pandemic restrictions initially boosted sales by providing more opportunities for consumers to leave their homes. However, the extreme summer heat has adversely affected these sales figures. In 2024, Japan experienced a notably scorching summer, with temperatures exceeding 35°C almost daily. According to the Japan Meteorological Agency, the summer of 2024 (June to August) recorded avera...
Euromonitor International's RTD Coffee in Japan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2019-2023), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2028 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the RTD Coffee market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
RTD Coffee in Japan
Euromonitor International
December 2024
List Of Contents And Tables
RTD COFFEE IN JAPAN
KEY DATA FINDINGS
2024 DEVELOPMENTS
Heatwaves and price increases drive down sales of RTD coffee in Japan
New products featuring plant-based milk are rapidly emerging in Japan
Suntory regains its leading position in RTD coffee
PROSPECTS AND OPPORTUNITIES
RTD coffee faces further decline as consumers shift away from canned convenience
Functional RTD coffee is underdeveloped in Japan
Shift from cans to PET bottles and paper cartons to drive changes
CATEGORY DATA
Table 1 Off-trade Sales of RTD Coffee: Volume 2019-2024
Table 2 Off-trade Sales of RTD Coffee: Value 2019-2024