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Processed Meat, Seafood and Alternatives To Meat in Taiwan

Published Feb 11, 2026
Length 27 Pages
SKU # EP20883960

Description

Processed meat, seafood, and alternatives to meat returned to positive volume growth in Taiwan in 2025, following negative slumps seen over the past few years of the review period. Meanwhile, value growth also strengthened slightly in 2025, compared to the previous year. While value growth is supported by increases in unit prices caused by higher costs for raw materials, the positive volume growth shows an overall recovery in consumption of such products—many of which have cheaper prices compare...

Euromonitor International's Processed Meat, Seafood and Alternatives to Meat in Taiwan report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2021-2025, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are currently shaping the market along with prospects for the next five years, clearly indicating how the market is expected to change.

Product coverage: Meat and Seafood Substitutes, Processed Meat, Processed Seafood, Tofu and Derivatives.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Processed Meat, Seafood and Alternatives to Meat market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

27 Pages
Processed Meat, Seafood and Alternatives To Meat in Taiwan
Euromonitor International
February 2026
List Of Contents And Tables
PROCESSED MEAT, SEAFOOD AND ALTERNATIVES TO MEAT IN TAIWAN
KEY DATA FINDINGS
2025 DEVELOPMENTS
Processed meat, seafood, and alternatives to meat returns to positive volume growth
INDUSTRY PERFORMANCE
Foodservice-retail split seen reflected in sales of processed meat, seafood, and alternatives to meat
Health and wellness trends influence consumer preferences in meat, seafood, and alternatives to meat
Vegetarian offerings have gained momentum with innovative product launches
WHAT’S NEXT?
More diversified products expected over the forecast period
Vegetarian restaurants continue to plant-based food culture in Taiwan
Continuous expansion in e-commerce is important to boost sales for independent brands in Taiwan
COMPETITIVE LANDSCAPE
Charoen Pokphand Enterprise maintains its lead thanks to strong lead in chilled processed poultry
Jane Jane brand benefits from its offer of processed, ready-to-eat seafood snacks
CHANNELS
Supermarkets remains key channel for sales, while online players are more active with marketing
Rise of vending supports dynamic growth in other non-grocery retailers
CATEGORY DATA
Table 1 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Volume 2020-2025
Table 2 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Value 2020-2025
Table 3 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: % Volume Growth 2020-2025
Table 4 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: % Value Growth 2020-2025
Table 5 Sales of Shelf Stable Processed Red Meat by Type: % Volume Breakdown 2020-2025
Table 6 Sales of Chilled Processed Red Meat by Type: % Volume Breakdown 2020-2025
Table 7 Sales of Frozen Processed Red Meat by Type: % Volume Breakdown 2020-2025
Table 8 Sales of Frozen Processed Poultry by Type: % Value Breakdown 2020-2025
Table 9 Sales of Frozen Processed Seafood by Type: % Value Breakdown 2020-2025
Table 10 NBO Company Shares of Processed Meat, Seafood and Alternatives to Meat: % Value 2021-2025
Table 11 LBN Brand Shares of Processed Meat, Seafood and Alternatives to Meat: % Value 2022-2025
Table 12 Distribution of Processed Meat, Seafood and Alternatives to Meat by Format: % Value 2020-2025
Table 13 Forecast Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Volume 2025-2030
Table 14 Forecast Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Value 2025-2030
COUNTRY REPORTS DISCLAIMER
STAPLE FOODS IN TAIWAN
EXECUTIVE SUMMARY
Stable demand for staple foods supports a positive performance
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
Post-pandemic foodservice-retail split shaped by evolving consumer preferences and targeted on-trade offerings
Specialised occasion consumption, social media marketing, and health and wellness trends drive sales
Manufacturers offer a growing range of smaller pack sizes
WHAT’S NEXT?
Ongoing flat-positive volume growth supported by baseline demand, while a focus on locality will continue
Innovations to focus on new flavours, cross-category collaborations, and healthier options
Retail e-commerce to develop further in line with online marketing strategies
COMPETITIVE LANDSCAPE
Staple foods is an overall fragmented category, with strong competitive innovation
Calbee Taipei Co benefits from success of Frugra brand in breakfast cereals
CHANNELS
Distribution channels adapt to meet evolving consumer demands
Retail e-commerce sees strongest growth, aligned with omnichannel strategies and influencer marketing
MARKET DATA
Table 15 Sales of Staple Foods by Category: Volume 2020-2025
Table 16 Sales of Staple Foods by Category: Value 2020-2025
Table 17 Sales of Staple Foods by Category: % Volume Growth 2020-2025
Table 18 Sales of Staple Foods by Category: % Value Growth 2020-2025
Table 19 NBO Company Shares of Staple Foods: % Value 2021-2025
Table 20 LBN Brand Shares of Staple Foods: % Value 2022-2025
Table 21 Penetration of Private Label by Category: % Value 2020-2025
Table 22 Distribution of Staple Foods by Format: % Value 2020-2025
Table 23 Forecast Sales of Staple Foods by Category: Volume 2025-2030
Table 24 Forecast Sales of Staple Foods by Category: Value 2025-2030
Table 25 Forecast Sales of Staple Foods by Category: % Volume Growth 2025-2030
Table 26 Forecast Sales of Staple Foods by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
SOURCES
Summary 1 Research Sources

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