As higher unit prices continued to impact consumer behaviour in 2024, shoppers were becoming increasingly price-sensitive and gravitating towards private label goods. This trend was particularly evident in categories such as shelf-stable fruits, shelf-stable vegetables, and frozen vegetables, where the presence of private label products grew significantly.
Euromonitor International's Processed Fruit and Vegetables in New Zealand report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2019-2023, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2028, clearly indicating how the market is expected to change.
Product coverage: Frozen Processed Fruit and Vegetables, Shelf Stable Fruit and Vegetables.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Processed Fruit and Vegetables market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Processed Fruit and Vegetables in New Zealand
Euromonitor International
November 2024
List Of Contents And Tables
PROCESSED FRUIT AND VEGETABLES IN NEW ZEALAND
KEY DATA FINDINGS
2024 DEVELOPMENTS
Private label increases its presence as consumers look for cost-savings
Frozen and shelf-stable formats help consumers minimise food waste
Regulation changes for imports used for frozen berries
PROSPECTS AND OPPORTUNITIES
Convenience and affordability will remain key for shelf-stable and frozen products
Nutrition and health claims boost sales of processed fruit and vegetables
The presence of private label increases as brand loyalty remains low
CATEGORY DATA
Table 1 Sales of Processed Fruit and Vegetables by Category: Volume 2019-2024
Table 2 Sales of Processed Fruit and Vegetables by Category: Value 2019-2024
Table 3 Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2019-2024
Table 4 Sales of Processed Fruit and Vegetables by Category: % Value Growth 2019-2024
Table 5 Sales of Frozen Processed Vegetables by Type: % Value Breakdown 2019-2024
Table 6 NBO Company Shares of Processed Fruit and Vegetables: % Value 2020-2024
Table 7 LBN Brand Shares of Processed Fruit and Vegetables: % Value 2021-2024
Table 8 Distribution of Processed Fruit and Vegetables by Format: % Value 2019-2024
Table 9 Forecast Sales of Processed Fruit and Vegetables by Category: Volume 2024-2029
Table 10 Forecast Sales of Processed Fruit and Vegetables by Category: Value 2024-2029
Table 11 Forecast Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2024-2029
Table 12 Forecast Sales of Processed Fruit and Vegetables by Category: % Value Growth 2024-2029
STAPLE FOODS IN NEW ZEALAND
EXECUTIVE SUMMARY
Staple foods in 2024: The big picture
Key trends in 2024
Competitive Landscape
Channel developments
What next for staple foods?
MARKET DATA
Table 13 Sales of Staple Foods by Category: Volume 2019-2024
Table 14 Sales of Staple Foods by Category: Value 2019-2024
Table 15 Sales of Staple Foods by Category: % Volume Growth 2019-2024
Table 16 Sales of Staple Foods by Category: % Value Growth 2019-2024
Table 17 NBO Company Shares of Staple Foods: % Value 2020-2024
Table 18 LBN Brand Shares of Staple Foods: % Value 2021-2024
Table 19 Penetration of Private Label by Category: % Value 2019-2024
Table 20 Distribution of Staple Foods by Format: % Value 2019-2024
Table 21 Forecast Sales of Staple Foods by Category: Volume 2024-2029
Table 22 Forecast Sales of Staple Foods by Category: Value 2024-2029
Table 23 Forecast Sales of Staple Foods by Category: % Volume Growth 2024-2029
Table 24 Forecast Sales of Staple Foods by Category: % Value Growth 2024-2029