Premium and Luxury Cars in South Africa


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Premium and Luxury Cars in South Africa

Demand for premium and luxury cars notably declined in South Africa in 2020 as the pandemic began to take an economic toll on aspirational consumers. Unlike high net-worth individuals who are fairly price inelastic, consumers in the upper-income aspirational bracket, whilst earning a high salary, may not necessarily be wealthy. They tend to rely on bank credit to finance the purchase of luxury cars, paying high monthly instalments. Therefore, many of these consumers, concerned about the unstable...

Euromonitor International's Premium and Luxury Cars in South Africa report offers a comprehensive guide to the size and shape of the Premium and Luxury Cars market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market and their effects on Premium and Luxury Cars retailing along with the development of consumers’ shopping patterns. Forecasts to 2026 illustrate how the market is set to change

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Premium and Luxury Cars market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Premium and Luxury Cars in South Africa
Euromonitor International
March 2022
List Of Contents And Tables
PREMIUM AND LUXURY CARS IN SOUTH AFRICA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Lower interest rates make purchase of cars relatively cheaper although target audience for premium and luxury cars is more resilient
Improving selection of electric vehicles predicted but cost concerns remain
Mercedes Benz and BMW remain leading luxury car brands
PROSPECTS AND OPPORTUNITIES
Improving demand from 2022 but volume sales will struggle to recover
Massive price hikes in fuel likely to be a deterrent
Electric cars gaining in popularity due to greater promotional efforts and expanding range
CATEGORY DATA
Table 1 Sales of Premium and Luxury Cars: Value 2016-2021
Table 2 Sales of Premium and Luxury Cars: % Value Growth 2016-2021
Table 3 NBO Company Shares of Premium and Luxury Cars: % Value 2016-2020
Table 4 LBN Brand Shares of Premium and Luxury Cars: % Value 2017-2020
Table 5 Forecast Sales of Premium and Luxury Cars: Value 2021-2026
Table 6 Forecast Sales of Premium and Luxury Cars: % Value Growth 2021-2026
LUXURY GOODS IN SOUTH AFRICA
EXECUTIVE SUMMARY
Luxury goods in 2021: The big picture
2021 key trends
Competitive landscape
Retailing developments
What next for luxury goods?
MARKET DATA
Table 7 Sales of Luxury Goods by Category: Value 2016-2021
Table 8 Sales of Luxury Goods by Category: % Value Growth 2016-2021
Table 9 Inbound Receipts for Luxury Goods by Country of Origin: Value 2016-2021
Table 10 NBO Company Shares of Luxury Goods: % Value 2016-2020
Table 11 LBN Brand Shares of Luxury Goods: % Value 2017-2020
Table 12 Distribution of Luxury Goods by Format and Category: % Value 2021
Table 13 Forecast Sales of Luxury Goods by Category: Value 2021-2026
Table 14 Forecast Sales of Luxury Goods by Category: % Value Growth 2021-2026
DISCLAIMER
SOURCES
Summary 1 Research Sources

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