In a marked contrast to the dynamic current value growth in 2021, premium beauty and personal care recorded marginal value growth in 2022. Higher inflation has been a key issue for the premium segment in Denmark, which was more severely impacted than the mass segment. Although Danes have a strong affinity for premium beauty and personal products, some consumers switched to mass and private label products in order to save money. Other consumers in the premium segment continued purchasing the same...
Euromonitor International's Premium Beauty and Personal Care in Denmark report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. Forecasts to 2027 illustrate how the market is set to change.
Product coverage: Premium Adult Sun Care, Premium Baby and Child-specific Products, Premium Bath and Shower, Premium Colour Cosmetics, Premium Deodorants, Premium Fragrances, Premium Hair Care, Premium Skin Care.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?? * Get a detailed picture of the Premium Beauty and Personal Care market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Premium Beauty and Personal Care in Denmark
Euromonitor International
May 2023
List Of Contents And Tables
PREMIUM BEAUTY AND PERSONAL CARE IN DENMARK
KEY DATA FINDINGS
2022 DEVELOPMENTS
Premium beauty and personal care witnesses significant slowdown
Premium fragrances retain strong position against mass fragrances
Premium skin care suffers as inflation rises
PROSPECTS AND OPPORTUNITIES
Premium beauty and personal care faces difficulty as high inflation prevails
Renewed focus on e-commerce channel
Natural trend and sustainability will shape innovations in premium beauty and personal care
CATEGORY DATA
Table 1 Sales of Premium Beauty and Personal Care by Category: Value 2017-2022
Table 2 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2017-2022
Table 3 NBO Company Shares of Premium Beauty and Personal Care: % Value 2018-2022
Table 4 LBN Brand Shares of Premium Beauty and Personal Care: % Value 2019-2022
Table 5 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2022-2027
Table 6 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2022-2027
BEAUTY AND PERSONAL CARE IN DENMARK
EXECUTIVE SUMMARY
Beauty and personal care in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
What next for beauty and personal care?
MARKET DATA
Table 7 Sales of Beauty and Personal Care by Category: Value 2017-2022
Table 8 Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022
Table 9 GBO Company Shares of Beauty and Personal Care: % Value 2018-2022
Table 10 NBO Company Shares of Beauty and Personal Care: % Value 2018-2022
Table 11 LBN Brand Shares of Beauty and Personal Care: % Value 2019-2022
Table 12 Forecast Sales of Beauty and Personal Care by Category: Value 2022-2027
Table 13 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2022-2027