Despite the rise of digital wallets, physical credit cards and pre-paid cards still play a significant role in payments. Notably, digital wallets often cannot link to popular pre-paid cards like EasyCard, the largest transportation card in Taiwan, widely accepted at retail stores. People tend to use physical credit cards for higher-priced items, perceiving them as more secure, while reserving digital wallets for smaller transactions.
Euromonitor International's Pre-Paid Card Transactions in Taiwan report establishes the size and structure of the market for ATMs cards, smart cards, credit cards, debit cards, charge cards, pre-paid cards and store cards. It looks at key players in the market (issuers and operators), number of cards in circulation, numbers transactions and value of transactions. It offers strategic analysis of sector forecasts and trends to watch.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Pre-Paid Card Transactions market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Pre-Paid Cards in Taiwan
Euromonitor International
November 2023
List Of Contents And Tables
PRE-PAID CARDS IN TAIWAN
KEY DATA FINDINGS
2023 DEVELOPMENTS
Pre-paid cards remain common
Mobile payments: The rise of contactless transactions
Direct debit transactions: P2P transactions and digital wallets