Pre-paid cards in Hong Kong continues to be mainly driven by the open loop format, with number of transactions, number of cards issued, and value transactions of the latter all continuing to rise in 2024. This is in contrast to the niche of closed loop pre-paid cards, which continues to lose popularity and is dominated by merchant issued gift cards.
Euromonitor International's Pre-Paid Card Transactions in Hong Kong, China report establishes the size and structure of the market for ATMs cards, smart cards, credit cards, debit cards, charge cards, pre-paid cards and store cards. It looks at key players in the market (issuers and operators), number of cards in circulation, numbers transactions and value of transactions. It offers strategic analysis of sector forecasts and trends to watch.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Pre-Paid Card Transactions market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Pre-Paid Cards in Hong Kong, China
Euromonitor International
November 2024
List Of Contents And Tables
PRE-PAID CARDS IN HONG KONG, CHINA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Pre-paid cards continues to be driven by open loop option
Digitalisation push by Octopus
Octopus expands its reach to mainland China
PROSPECTS AND OPPORTUNITIES
Potential challenges for pre-paid cards over the forecast period
Octopus is poised for continued growth as dominant issuer
Closed loop pre-paid cards set to continue losing favour
CATEGORY DATA
Table 1 Pre-paid Cards: Number of Cards in Circulation 2019-2024
Table 2 Pre-paid Cards Transactions 2019-2024
Table 3 Pre-paid Cards in Circulation: % Growth 2019-2024