In 2023, open-loop pre-paid cards have seen a mild increase in the number of cards, transaction volume, and transaction value. This uptick is part of the general momentum in card transactions driven by the proliferation of digital wallets, contactless transactions, and e-commerce. Specifically, there has been an increase in demand for virtual cards tailored for e-commerce transactions (even though debit cards have been established as the preferred online payment tool). Issuance of these virtual...
Euromonitor International's Pre-Paid Card Transactions in Greece report establishes the size and structure of the market for ATMs cards, smart cards, credit cards, debit cards, charge cards, pre-paid cards and store cards. It looks at key players in the market (issuers and operators), number of cards in circulation, numbers transactions and value of transactions. It offers strategic analysis of sector forecasts and trends to watch.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Pre-Paid Card Transactions market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Pre-Paid Cards in Greece
Euromonitor International
November 2023
List Of Contents And Tables
PRE-PAID CARDS IN GREECE
KEY DATA FINDINGS
2023 DEVELOPMENTS
Growth driven by virtual cards, facilitated by banks’ enhanced digital platforms
Rising central role for government benefit cards
Normalisation and positive growth for closed-loop pre-paid cards
PROSPECTS AND OPPORTUNITIES
Government benefit open-loop pre-paid cards to remain a fixture of policy over the forecast period
A more “digital” future anticipated for open-loop pre-paid cards
Growth anticipated for closed-loop pre-paid cards
CATEGORY DATA
Table 1 Pre-paid Cards: Number of Cards in Circulation 2018-2023
Table 2 Pre-paid Cards Transactions 2018-2023
Table 3 Pre-paid Cards in Circulation: % Growth 2018-2023