Portugal Pet Care

Best Price Guarantee	Length	Publisher	Published Date	SKU
from $2,100	52 Pages	Euromonitor International	April, 2024	EP18778382

Best Price Guarantee
Price	from $2,100
Length	52 Pages
Publisher	Euromonitor International
Published Date	April, 2024
SKU	EP18778382

Portugal Pet Care

In 2024, pet care in Portugal is set to see current value growth, although this is projected to be lower than that seen in the previous couple of years. After an increasing number of pet adoptions during the pandemic, the pet population is expected to decline in this year. The return to offices and a drop in household purchasing power has meant that fewer families have been able to adopt pets due to time constraints and financial concerns. Regarding pet food, in 2023 there was a strong increase...

Euromonitor International's Pet Care in Portugal report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Pet Food, Pet Products.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Pet Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Pet Care in Portugal
Euromonitor International
April 2024
List Of Contents And Tables
PET CARE IN PORTUGAL
EXECUTIVE SUMMARY
Pet care in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for pet care?
MARKET INDICATORS: Table 1 Pet Populations 2019-2024
MARKET DATA: Table 2 Sales of Pet Food by Category: Volume 2019-2024; Table 3 Sales of Pet Care by Category: Value 2019-2024; Table 4 Sales of Pet Food by Category: % Volume Growth 2019-2024; Table 5 Sales of Pet Care by Category: % Value Growth 2019-2024; Table 6 NBO Company Shares of Pet Food: % Value 2019-2023; Table 7 LBN Brand Shares of Pet Food: % Value 2020-2023; Table 8 NBO Company Shares of Dog and Cat Food: % Value 2019-2023; Table 9 LBN Brand Shares of Dog and Cat Food: % Value 2020-2023; Table 10 Penetration of Private Label in Pet Care by Category: % Value 2019-2024; Table 11 Distribution of Pet Care by Format: % Value 2019-2024; Table 12 Distribution of Pet Care by Format and Category: % Value 2024; Table 13 Distribution of Dog and Cat Food by Format: % Value 2019-2024; Table 14 Distribution of Dog and Cat Food by Format and Category: % Value 2024; Table 15 Forecast Sales of Pet Food by Category: Volume 2024-2029; Table 16 Forecast Sales of Pet Care by Category: Value 2024-2029; Table 17 Forecast Sales of Pet Food by Category: % Volume Growth 2024-2029; Table 18 Forecast Sales of Pet Care by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES: Summary 1 Research Sources
DOG FOOD IN PORTUGAL
KEY DATA FINDINGS
2024 DEVELOPMENTS
The impact of falling adoptions and purchasing power on dog food
With pet shelters full, and associations finding it increasingly difficult to cover costs, new legislation and individual actions help
Innovation, despite not having been the main focus of the companies, is amongst their strategies
PROSPECTS AND OPPORTUNITIES
Although there are likely to be challenges, companies will continue to invest in dog food, especially treats
Sustainability and regenerative practices a bet for the future
The product mix is part of companies’ strategies to make their business profitable
CATEGORY INDICATORS: Table 19 Dog Owning Households: % Analysis 2019-2024; Table 20 Dog Population 2019-2024; Table 21 Consumption of Dog Food by Prepared vs Non-prepared: % Analysis 2019-2024
CATEGORY DATA: Summary 2 Dog Food by Price Band 2024; Table 22 Sales of Dog Food by Category: Volume 2019-2024; Table 23 Sales of Dog Food by Category: Value 2019-2024; Table 24 Sales of Dog Food by Category: % Volume Growth 2019-2024; Table 25 Sales of Dog Food by Category: % Value Growth 2019-2024; Table 26 Sales of Dry Dog Food by Life-Cycle: % Value 2019-2024; Table 27 Sales of Wet Dog Food by Life-Cycle: % Value 2019-2024; Table 28 NBO Company Shares of Dog Food: % Value 2019-2023; Table 29 LBN Brand Shares of Dog Food: % Value 2020-2023; Table 30 LBN Brand Shares of Dog Treats and Mixers: % Value 2020-2023; Table 31 Distribution of Dog Food by Format: % Value 2019-2024; Table 32 Forecast Sales of Dog Food by Category: Volume 2024-2029; Table 33 Forecast Sales of Dog Food by Category: Value 2024-2029; Table 34 Forecast Sales of Dog Food by Category: % Volume Growth 2024-2029; Table 35 Forecast Sales of Dog Food by Category: % Value Growth 2024-2029
CAT FOOD IN PORTUGAL
KEY DATA FINDINGS
2024 DEVELOPMENTS
The growth of cat treats continues in 2023 and 2024, although at a lower level
In addition to the two leaders, private label performs well
Pet humanisation, and the opportunity for innovation and seasonal products to drive growth
PROSPECTS AND OPPORTUNITIES
Growth expected as cat population and feeding of prepared food continue to rise
Private label and manufacturer brands will compete to gain and retain pet owners' preference and loyalty
Innovation will mainly involve product ranges with high added value and differentiated products
CATEGORY INDICATORS: Table 36 Cat Owning Households: % Analysis 2019-2024; Table 37 Cat Population 2019-2024; Table 38 Consumption of Cat Food by Prepared vs Non-prepared: % Analysis 2019-2024
CATEGORY DATA: Summary 3 Cat Food by Price Band 2024; Table 39 Sales of Cat Food by Category: Volume 2019-2024; Table 40 Sales of Cat Food by Category: Value 2019-2024; Table 41 Sales of Cat Food by Category: % Volume Growth 2019-2024; Table 42 Sales of Cat Food by Category: % Value Growth 2019-2024; Table 43 Sales of Dry Cat Food by Life-Cycle: % Value 2019-2024; Table 44 Sales of Wet Cat Food by Life-Cycle: % Value 2019-2024; Table 45 NBO Company Shares of Cat Food: % Value 2019-2023; Table 46 LBN Brand Shares of Cat Food: % Value 2020-2023; Table 47 LBN Brand Shares of Cat Treats and Mixers: % Value 2020-2023; Table 48 Distribution of Cat Food by Format: % Value 2019-2024; Table 49 Forecast Sales of Cat Food by Category: Volume 2024-2029; Table 50 Forecast Sales of Cat Food by Category: Value 2024-2029; Table 51 Forecast Sales of Cat Food by Category: % Volume Growth 2024-2029; Table 52 Forecast Sales of Cat Food by Category: % Value Growth 2024-2029
OTHER PET FOOD IN PORTUGAL
KEY DATA FINDINGS
2024 DEVELOPMENTS
Cost is a major impediment to the adoption of other pets, but this is not the only factor
Other pet food is not very dynamic in terms of product development
Other pet food is not seen as an opportunity by retailers
PROSPECTS AND OPPORTUNITIES
Continued declining number of other pets expected to impact sales of other pet food
Price promotions do not have a major impact in other pet food
Natural and healthy will be the main drivers of new product development in other pet food
CATEGORY INDICATORS: Table 53 Other Pet Population 2019-2024
CATEGORY DATA: Table 54 Sales of Other Pet Food by Category: Volume 2019-2024; Table 55 Sales of Other Pet Food by Category: Value 2019-2024; Table 56 Sales of Other Pet Food by Category: % Volume Growth 2019-2024; Table 57 Sales of Other Pet Food by Category: % Value Growth 2019-2024; Table 58 LBN Brand Shares of Bird Food: % Value 2020-2023; Table 59 LBN Brand Shares of Fish Food: % Value 2020-2023; Table 60 LBN Brand Shares of Small Mammal/Reptile Food: % Value 2020-2023; Table 61 Distribution of Other Pet Food by Format: % Value 2019-2024; Table 62 Forecast Sales of Other Pet Food by Category: Volume 2024-2029; Table 63 Forecast Sales of Other Pet Food by Category: Value 2024-2029; Table 64 Forecast Sales of Other Pet Food by Category: % Volume Growth 2024-2029; Table 65 Forecast Sales of Other Pet Food by Category: % Value Growth 2024-2029
PET PRODUCTS IN PORTUGAL
KEY DATA FINDINGS
2024 DEVELOPMENTS
With the drop in purchasing power, families tend to be more cautious in their purchases
Concern for pets’ health and wellbeing drive innovation and launches
The pet humanisation trend drives growth for shampoos and fragrances for pets
PROSPECTS AND OPPORTUNITIES
Pet products will continue to grow due to pet humanisation
Technology and sustainability will be part of brand development
The pandemic brought many challenges, but also opportunities for Portuguese companies
CATEGORY DATA: Table 66 Sales of Pet Products by Category: Value 2019-2024; Table 67 Sales of Pet Products by Category: % Value Growth 2019-2024; Table 68 Sales of Pet Healthcare by Type: % Value 2019-2024; Table 69 Sales of Other Pet Products by Type: % Value 2019-2024; Table 70 NBO Company Shares of Pet Products: % Value 2019-2023; Table 71 LBN Brand Shares of Pet Products: % Value 2020-2023; Table 72 Distribution of Pet Products by Format: % Value 2019-2024; Table 73 Forecast Sales of Pet Products by Category: Value 2024-2029; Table 74 Forecast Sales of Pet Products by Category: % Value Growth 2024-2029