Butter consumption increased in 2023, both in retail volume and value terms and it continues to see steady growth in 2024. Due to the challenging economic environment and the sharp rise in the cost of living, many consumers are eating at home more frequently as it is the cheapest option. Additionally, some consumers see butter as a healthier option due to its natural image, while it also benefits from its better taste compared to alternative options. Foodservice consumption of butter is also gro...
Euromonitor International's Butter and Spreads in Portugal report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2019-2023, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2028, clearly indicating how the market is expected to change.
Product coverage: Butter, Cooking Fats, Margarine and Spreads.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?? * Get a detailed picture of the Butter and Spreads market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Butter and Spreads in Portugal
Euromonitor International
August 2024
List Of Contents And Tables
BUTTER AND SPREADS IN PORTUGAL
KEY DATA FINDINGS
2024 DEVELOPMENTS
Butter sales continue to rise despite economic pressures
Upfield retains its lead by focusing on healthier and more sustainable products
Players working to improve the taste of plant-based spreads
PROSPECTS AND OPPORTUNITIES
Sustainability concerns could provide growth opportunities for producers of plant-based spreads
Marketing and communication could be key to fending off competition from private label
Private label expected to pick up share
CATEGORY DATA
Table 1 Sales of Butter and Spreads by Category: Volume 2019-2024
Table 2 Sales of Butter and Spreads by Category: Value 2019-2024
Table 3 Sales of Butter and Spreads by Category: % Volume Growth 2019-2024
Table 4 Sales of Butter and Spreads by Category: % Value Growth 2019-2024
Table 5 NBO Company Shares of Butter and Spreads: % Value 2020-2024
Table 6 LBN Brand Shares of Butter and Spreads: % Value 2021-2024
Table 7 Distribution of Butter and Spreads by Format: % Value 2019-2024
Table 8 Forecast Sales of Butter and Spreads by Category: Volume 2024-2029
Table 9 Forecast Sales of Butter and Spreads by Category: Value 2024-2029
Table 10 Forecast Sales of Butter and Spreads by Category: % Volume Growth 2024-2029
Table 11 Forecast Sales of Butter and Spreads by Category: % Value Growth 2024-2029
DAIRY PRODUCTS AND ALTERNATIVES IN PORTUGAL
EXECUTIVE SUMMARY
Dairy products and alternatives in 2024: The big picture
Key trends in 2024
Competitive Landscape
Channel developments
What next for dairy products and alternatives?
MARKET DATA
Table 12 Sales of Dairy Products and Alternatives by Category: Value 2019-2024
Table 13 Sales of Dairy Products and Alternatives by Category: % Value Growth 2019-2024
Table 14 NBO Company Shares of Dairy Products and Alternatives: % Value 2020-2024
Table 15 LBN Brand Shares of Dairy Products and Alternatives: % Value 2021-2024
Table 16 Penetration of Private Label by Category: % Value 2019-2024
Table 17 Distribution of Dairy Products and Alternatives by Format: % Value 2019-2024
Table 18 Forecast Sales of Dairy Products and Alternatives by Category: Value 2024-2029
Table 19 Forecast Sales of Dairy Products and Alternatives by Category: % Value Growth 2024-2029