Retail volume sales of portable players remained static in 2023, as portable media players, epitomised by the iPod, continued on their path of decline. With the rise of smartphones, consumers now have access to various media applications that provide similar features as portable media players, such as music and video playback.
Euromonitor International's Portable Players in Thailand report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.
Product coverage: E-Readers, Portable Media Players, Wireless Speakers.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Portable Players market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Portable Players in Thailand
Euromonitor International
July 2023
List Of Contents And Tables
PORTABLE PLAYERS IN THAILAND
KEY DATA FINDINGS
2023 DEVELOPMENTS
Portable media players lose relevance, due to ubiquity of smartphones
Wireless speakers grow in popularity
JBL retains its lead, but intense competition forces players to differentiate
PROSPECTS AND OPPORTUNITIES
Sales of portable media players will continue to fall, as they become a niche product
E-readers will fail to thrive
Wireless speakers will be the sole positive performer
CATEGORY DATA
Table 1 Sales of Portable Players by Category: Volume 2018-2023
Table 2 Sales of Portable Players by Category: Value 2018-2023
Table 3 Sales of Portable Players by Category: % Volume Growth 2018-2023
Table 4 Sales of Portable Players by Category: % Value Growth 2018-2023
Table 5 NBO Company Shares of Portable Players: % Volume 2019-2023