Poland Sun Care

Poland Sun Care


After witnessing significant declines in 2020 in the first year of COVID-19, sun care in Poland saw continuous robust retail volume and current value growth from 2021 to 2023, recovering fully in current value terms, but not rebounding completely from the pandemic downturn in volume terms. Actual growth in 2023 was primarily propelled by sales of mass sun protection products, although the highest growth rates in current value terms were observed in the premium segment, particularly in premium af...

Euromonitor International's Sun Care in Poland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Adult Sun Care, Baby and Child-specific Sun Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Sun Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Sun Care in Poland
Euromonitor International
May 2024
List Of Contents And Tables
SUN CARE IN POLAND
KEY DATA FINDINGS
2023 DEVELOPMENTS
Sun care witnesses robust growth, in a rebound after the pandemic decline
Premiumisation trend continues in sun care
L'Oréal leads, but private label also sees rising sales
PROSPECTS AND OPPORTUNITIES
Sun protection for children set to rise later in the forecast period
Clean beauty trend also visible in sun protection
Importance of consistency and fragrance, and innovative formats
CATEGORY DATA
Table 1 Sales of Sun Care by Category: Value 2018-2023
Table 2 Sales of Sun Care by Category: % Value Growth 2018-2023
Table 3 NBO Company Shares of Sun Care: % Value 2019-2023
Table 4 LBN Brand Shares of Sun Care: % Value 2020-2023
Table 5 LBN Brand Shares of Premium Adult Sun Care: % Value 2020-2023
Table 6 Forecast Sales of Sun Care by Category: Value 2023-2028
Table 7 Forecast Sales of Sun Care by Category: % Value Growth 2023-2028
BEAUTY AND PERSONAL CARE IN POLAND
EXECUTIVE SUMMARY
Beauty and personal care in 2023: The big picture
2023 key trends
Competitive landscape
Retailing developments
What next for beauty and personal care?
MARKET DATA
Table 8 Sales of Beauty and Personal Care by Category: Value 2018-2023
Table 9 Sales of Beauty and Personal Care by Category: % Value Growth 2018-2023
Table 10 GBO Company Shares of Beauty and Personal Care: % Value 2019-2023
Table 11 NBO Company Shares of Beauty and Personal Care: % Value 2019-2023
Table 12 LBN Brand Shares of Beauty and Personal Care: % Value 2020-2023
Table 13 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2018-2023
Table 14 Distribution of Beauty and Personal Care by Format: % Value 2018-2023
Table 15 Distribution of Beauty and Personal Care by Format and Category: % Value 2023
Table 16 Forecast Sales of Beauty and Personal Care by Category: Value 2023-2028
Table 17 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
Summary 1 Research Sources

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