Cheese in Poland is seeing positive retail value and volume growth in 2024. Soft cheese is the best performing subcategory, as spreadable options offer great convenience to consumers – such as being able to make sandwiches quickly and easily. This trend is especially noticeable during breakfast time, where speed and ease of preparation are highly valued. Consumers perceive cheese spreads as a tasty and healthy alternative to fast food or cereals, driving demand. The versatility of spreadable che...
Euromonitor International's Cheese in Poland report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2019-2023, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2028, clearly indicating how the market is expected to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Cheese market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Cheese in Poland
Euromonitor International
August 2024
List Of Contents And Tables
CHEESE IN POLAND
KEY DATA FINDINGS
2024 DEVELOPMENTS
Spreadable and soft cheese benefit from convenience for snacking to preparing meals
Price-sensitivity, brand loyalty, and convenience shape consumer choices in hard cheese
Marketing campaigns promote cheese consumption
PROSPECTS AND OPPORTUNITIES
Variety in flavours and formats expected to expand further over the forecast period
Spreadable cheese will continue to be favoured for its low prices and convenience
Larger pack sizes may also add appeal for some consumer needs
CATEGORY DATA
Table 1 Sales of Cheese by Category: Volume 2019-2024
Table 2 Sales of Cheese by Category: Value 2019-2024
Table 3 Sales of Cheese by Category: % Volume Growth 2019-2024
Table 4 Sales of Cheese by Category: % Value Growth 2019-2024
Table 5 Sales of Spreadable Cheese by Type: % Value 2019-2024
Table 6 Sales of Soft Cheese by Type: % Value 2019-2024
Table 7 Sales of Hard Cheese by Type: % Value 2019-2024
Table 8 NBO Company Shares of Cheese: % Value 2020-2024
Table 9 LBN Brand Shares of Cheese: % Value 2021-2024
Table 10 Distribution of Cheese by Format: % Value 2019-2024
Table 11 Forecast Sales of Cheese by Category: Volume 2024-2029
Table 12 Forecast Sales of Cheese by Category: Value 2024-2029
Table 13 Forecast Sales of Cheese by Category: % Volume Growth 2024-2029
Table 14 Forecast Sales of Cheese by Category: % Value Growth 2024-2029
DAIRY PRODUCTS AND ALTERNATIVES IN POLAND
EXECUTIVE SUMMARY
Dairy products and alternatives in 2024: The big picture
Key trends in 2024
Competitive landscape
Channel developments
What next for dairy products and alternatives?
MARKET DATA
Table 15 Sales of Dairy Products and Alternatives by Category: Value 2019-2024
Table 16 Sales of Dairy Products and Alternatives by Category: % Value Growth 2019-2024
Table 17 NBO Company Shares of Dairy Products and Alternatives: % Value 2020-2024
Table 18 LBN Brand Shares of Dairy Products and Alternatives: % Value 2021-2024
Table 19 Penetration of Private Label by Category: % Value 2019-2024
Table 20 Distribution of Dairy Products and Alternatives by Format: % Value 2019-2024
Table 21 Forecast Sales of Dairy Products and Alternatives by Category: Value 2024-2029
Table 22 Forecast Sales of Dairy Products and Alternatives by Category: % Value Growth 2024-2029