Play Reimagined: New Revenue Streams for Toy Companies

Play Reimagined: New Revenue Streams for Toy Companies

Toy manufacturers must embrace digital transformation and innovation business models to capture new revenue streams as growth of traditional toys slows down after the highs during the pandemic. Leading companies can continue to grow in their respective categories within traditional toys while unlocking additional revenue growth.


Euromonitor International's Play Reimagined: New Revenue Streams for Toy Companies global briefing offers a comprehensive guide to the Toys and Games market at an international level. It looks at both global and regional level performances as well as providing category and channel analysis. It identifies the leading companies and offers strategic analysis of key factors influencing the industry, new product developments as well as future trends and prospects.

Product coverage: Traditional Toys and Games, Video Games.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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* Get a detailed picture of the Toys and Games market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.