In the Philippines, LCD TVs continue to dominate volume sales in home video primarily due to their affordability compared to their OLED TV counterparts. The average price of an LCD TV is significantly lower, making it a more accessible option for a wider range of consumers. For instance, while a high-end OLED TV might start at around PHP50,000, LCD TVs can be found for as little as PHP10,000 to PHP20,000, offering a viable alternative for those on a tighter budget. This price disparity is a cruc...
Euromonitor International's Home Video in Philippines report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.
Product coverage: Televisions, Video Players.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Home Video market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Home Video in the Philippines
Euromonitor International
July 2024
List Of Contents And Tables
HOME VIDEO IN THE PHILIPPINES
KEY DATA FINDINGS
2024 DEVELOPMENTS
Maintaining the appeal of LCD TVs through affordability
Inflationary conditions hinder television sales
Utilising local celebrities as brand endorsers
PROSPECTS AND OPPORTUNITIES
Consumers seek value as budgets remain tight
E-commerce channel is leveraged by new brand entrants
QLED TVs are considered the future of home video in the Philippines
CATEGORY DATA
Table 1 Sales of Home Video by Category: Volume 2019-2024
Table 2 Sales of Home Video by Category: Value 2019-2024
Table 3 Sales of Home Video by Category: % Volume Growth 2019-2024
Table 4 Sales of Home Video by Category: % Value Growth 2019-2024
Table 5 Sales of LCD TVs by Network Connectivity: % Retail Volume 2019-2024
Table 6 NBO Company Shares of Home Video: % Volume 2020-2024
Table 7 LBN Brand Shares of Home Video: % Volume 2021-2024
Table 8 Distribution of Home Video by Channel: % Volume 2019-2024
Table 9 Forecast Sales of Home Video by Category: Volume 2024-2029
Table 10 Forecast Sales of Home Video by Category: Value 2024-2029
Table 11 Forecast Sales of Home Video by Category: % Volume Growth 2024-2029
Table 12 Forecast Sales of Home Video by Category: % Value Growth 2024-2029
Table 13 Forecast Sales of LCD TVs by Network Connectivity: % Retail Volume 2024-2029
CONSUMER ELECTRONICS IN THE PHILIPPINES
EXECUTIVE SUMMARY
Consumer electronics in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer electronics?
MARKET DATA
Table 14 Sales of Consumer Electronics by Category: Volume 2019-2024
Table 15 Sales of Consumer Electronics by Category: Value 2019-2024
Table 16 Sales of Consumer Electronics by Category: % Volume Growth 2019-2024
Table 17 Sales of Consumer Electronics by Category: % Value Growth 2019-2024
Table 18 NBO Company Shares of Consumer Electronics: % Volume 2020-2024