Pet Products in Morocco

Pet Products in Morocco


Only marginally positive growth in pet products overall in Morocco in 2023 is a result of declining disposable incomes against a weak economic background. Slowed growth is also attributable to the fact that the brands remain limited in availability and highly expensive, and thus products within the category are considered to be luxury goods by most low- and middle-income Moroccan pet owners. Such pet care products are purchased by upper-income pet owners and foreign expatriates living in Morocco...

Euromonitor International's Pet Products in Morocco report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Cat Litter, Other Pet Products, Pet Healthcare.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Pet Products market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Pet Products in Morocco
Euromonitor International
May 2023
List Of Contents And Tables
PET PRODUCTS IN MOROCCO
KEY DATA FINDINGS
2023 DEVELOPMENTS
Economic woes and limited availability mean poor growth for other pet products
Category products still widely regarded as unnecessary luxuries
Cat litter fares best though suffers from low awareness
PROSPECTS AND OPPORTUNITIES
Indulgence status of pet products to continue to restrict purchases
High prices deter consumers
Healthcare and dietary supplements to see stifled growth
CATEGORY DATA
Table 1 Sales of Pet Products by Category: Value 2018-2023
Table 2 Sales of Pet Products by Category: % Value Growth 2018-2023
Table 3 Sales of Pet Healthcare by Type: % Value 2018-2023
Table 4 Sales of Other Pet Products by Type: % Value 2018-2023
Table 5 NBO Company Shares of Pet Products: % Value 2018-2022
Table 6 LBN Brand Shares of Pet Products: % Value 2019-2022
Table 7 Distribution of Pet Products by Format: % Value 2018-2023
Table 8 Forecast Sales of Pet Products by Category: Value 2023-2028
Table 9 Forecast Sales of Pet Products by Category: % Value Growth 2023-2028
PET CARE IN MOROCCO
EXECUTIVE SUMMARY
Pet care in 2023: The big picture
2023 key trends
Competitive landscape
Retailing developments
What next for pet care?
MARKET INDICATORS
Table 10 Pet Populations 2018-2023
MARKET DATA
Table 11 Sales of Pet Food by Category: Volume 2018-2023
Table 12 Sales of Pet Care by Category: Value 2018-2023
Table 13 Sales of Pet Food by Category: % Volume Growth 2018-2023
Table 14 Sales of Pet Care by Category: % Value Growth 2018-2023
Table 15 NBO Company Shares of Pet Food: % Value 2018-2022
Table 16 LBN Brand Shares of Pet Food: % Value 2019-2022
Table 17 NBO Company Shares of Dog and Cat Food: % Value 2018-2022
Table 18 LBN Brand Shares of Dog and Cat Food: % Value 2019-2022
Table 19 Penetration of Private Label in Pet Care by Category: % Value 2018-2023
Table 20 Distribution of Pet Care by Format: % Value 2018-2023
Table 21 Distribution of Pet Care by Format and Category: % Value 2023
Table 22 Distribution of Dog and Cat Food by Format: % Value 2018-2023
Table 23 Distribution of Dog and Cat Food by Format and Category: % Value 2023
Table 24 Forecast Sales of Pet Food by Category: Volume 2023-2028
Table 25 Forecast Sales of Pet Care by Category: Value 2023-2028
Table 26 Forecast Sales of Pet Food by Category: % Volume Growth 2023-2028
Table 27 Forecast Sales of Pet Care by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
Summary 1 Research Sources

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