Pet Care in the US

Pet Care in the US


Pet care is set to maintain slow retail volume growth and more dynamic current value growth in the US in 2024. This year, premiumisation has become a sharpening double-edged sword for future growth in pet care. Although premium categories are set to experience resilient consumer demand, slowing population growth has highlighted the downsides to placing a premium on pet ownership. As manufacturers have continued their shift to premium, dwindling economy brand options have left consumers discourag...

Euromonitor International's Pet Care in USA report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Pet Food, Pet Products.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Pet Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Pet Care in the US
Euromonitor International
April 2024
List Of Contents And Tables
PET CARE IN THE US
EXECUTIVE SUMMARY
Pet care in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for pet care?
MARKET INDICATORS
Table 1 Pet Populations 2019-2024
MARKET DATA
Table 2 Sales of Pet Food by Category: Volume 2019-2024
Table 3 Sales of Pet Care by Category: Value 2019-2024
Table 4 Sales of Pet Food by Category: % Volume Growth 2019-2024
Table 5 Sales of Pet Care by Category: % Value Growth 2019-2024
Table 6 NBO Company Shares of Pet Food: % Value 2019-2023
Table 7 LBN Brand Shares of Pet Food: % Value 2020-2023
Table 8 NBO Company Shares of Dog and Cat Food: % Value 2019-2023
Table 9 LBN Brand Shares of Dog and Cat Food: % Value 2020-2023
Table 10 Penetration of Private Label in Pet Care by Category: % Value 2019-2024
Table 11 Distribution of Pet Care by Format: % Value 2019-2024
Table 12 Distribution of Pet Care by Format and Category: % Value 2024
Table 13 Distribution of Dog and Cat Food by Format: % Value 2019-2024
Table 14 Distribution of Dog and Cat Food by Format and Category: % Value 2024
Table 15 Forecast Sales of Pet Food by Category: Volume 2024-2029
Table 16 Forecast Sales of Pet Care by Category: Value 2024-2029
Table 17 Forecast Sales of Pet Food by Category: % Volume Growth 2024-2029
Table 18 Forecast Sales of Pet Care by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
Summary 1 Research Sources
DOG FOOD IN THE US
KEY DATA FINDINGS
2024 DEVELOPMENTS
The evolution of super premium dog food
Merging of price tiers: What is next for economy budgets?
Multi-use and occasionality as a growth strategy for meals and toppers
PROSPECTS AND OPPORTUNITIES
Premiumisation as a challenge to volume recovery
Growing focus on ageing pet nutrition
Biologically appropriate meals, and the growing challenge of weight management
CATEGORY INDICATORS
Table 19 Dog Owning Households: % Analysis 2019-2024
Table 20 Dog Population 2019-2024
Table 21 Consumption of Dog Food by Prepared vs Non-prepared: % Analysis 2019-2024
CATEGORY DATA
Summary 2 Dog Food by Price Band 2024
Table 22 Sales of Dog Food by Category: Volume 2019-2024
Table 23 Sales of Dog Food by Category: Value 2019-2024
Table 24 Sales of Dog Food by Category: % Volume Growth 2019-2024
Table 25 Sales of Dog Food by Category: % Value Growth 2019-2024
Table 26 Sales of Dry Dog Food by Life-Cycle: % Value 2019-2024
Table 27 Sales of Wet Dog Food by Life-Cycle: % Value 2019-2024
Table 28 NBO Company Shares of Dog Food: % Value 2019-2023
Table 29 LBN Brand Shares of Dog Food: % Value 2020-2023
Table 30 LBN Brand Shares of Dog Treats and Mixers: % Value 2020-2023
Table 31 Distribution of Dog Food by Format: % Value 2019-2024
Table 32 Forecast Sales of Dog Food by Category: Volume 2024-2029
Table 33 Forecast Sales of Dog Food by Category: Value 2024-2029
Table 34 Forecast Sales of Dog Food by Category: % Volume Growth 2024-2029
Table 35 Forecast Sales of Dog Food by Category: % Value Growth 2024-2029
CAT FOOD IN THE US
KEY DATA FINDINGS
2024 DEVELOPMENTS
Pet food manufacturers compete to meet shifting pet demographics
Creative packaging trends account for feline demands and budget constraints
Growth in the premium segment continues despite price increases
PROSPECTS AND OPPORTUNITIES
Owner-centric claims vs biologically appropriate diets
Greenwashing to push demand for more implicit sustainability claims
Growing opportunity for cat treats and mixers
CATEGORY INDICATORS
Table 36 Cat Owning Households: % Analysis 2019-2024
Table 37 Cat Population 2019-2024
Table 38 Consumption of Cat Food by Prepared vs Non-prepared: % Analysis 2019-2024
CATEGORY DATA
Summary 3 Cat Food by Price Band 2024
Table 39 Sales of Cat Food by Category: Volume 2019-2024
Table 40 Sales of Cat Food by Category: Value 2019-2024
Table 41 Sales of Cat Food by Category: % Volume Growth 2019-2024
Table 42 Sales of Cat Food by Category: % Value Growth 2019-2024
Table 43 Sales of Dry Cat Food by Life-Cycle: % Value 2019-2024
Table 44 Sales of Wet Cat Food by Life-Cycle: % Value 2019-2024
Table 45 NBO Company Shares of Cat Food: % Value 2019-2023
Table 46 LBN Brand Shares of Cat Food: % Value 2020-2023
Table 47 LBN Brand Shares of Cat Treats and Mixers: % Value 2020-2023
Table 48 Distribution of Cat Food by Format: % Value 2019-2024
Table 49 Forecast Sales of Cat Food by Category: Volume 2024-2029
Table 50 Forecast Sales of Cat Food by Category: Value 2024-2029
Table 51 Forecast Sales of Cat Food by Category: % Volume Growth 2024-2029
Table 52 Forecast Sales of Cat Food by Category: % Value Growth 2024-2029
OTHER PET FOOD IN THE US
KEY DATA FINDINGS
2024 DEVELOPMENTS
Fish food struggles with volume recovery amidst shift to exotic aquatics
Organic and natural trends in small mammal nutrition
Barriers to ownership challenge bird food, although young consumers flock to creative alternatives, such as pigeons
PROSPECTS AND OPPORTUNITIES
Urban living to increasingly challenge bird food
Declining pet populations to challenge volume and value growth
Premiumisation and snacking trends to continue pushing demand via e-commerce
CATEGORY INDICATORS
Table 53 Other Pet Population 2019-2024
CATEGORY DATA
Table 54 Sales of Other Pet Food by Category: Volume 2019-2024
Table 55 Sales of Other Pet Food by Category: Value 2019-2024
Table 56 Sales of Other Pet Food by Category: % Volume Growth 2019-2024
Table 57 Sales of Other Pet Food by Category: % Value Growth 2019-2024
Table 58 LBN Brand Shares of Bird Food: % Value 2020-2023
Table 59 LBN Brand Shares of Fish Food: % Value 2020-2023
Table 60 LBN Brand Shares of Small Mammal/Reptile Food: % Value 2020-2023
Table 61 Distribution of Other Pet Food by Format: % Value 2019-2024
Table 62 Forecast Sales of Other Pet Food by Category: Volume 2024-2029
Table 63 Forecast Sales of Other Pet Food by Category: Value 2024-2029
Table 64 Forecast Sales of Other Pet Food by Category: % Volume Growth 2024-2029
Table 65 Forecast Sales of Other Pet Food by Category: % Value Growth 2024-2029
PET PRODUCTS IN THE US
KEY DATA FINDINGS
2024 DEVELOPMENTS
Healthy ageing concerns foster cross-industry overlap in product claims
Natural wellness trend challenges growth in over-the-counter flea/tick treatments
Households lean on at-home diagnostics amidst rising veterinary costs
PROSPECTS AND OPPORTUNITIES
Ageing pet health trend to fuel the opportunity for dental health products
Use case scenarios for pet tech
Challenges and opportunities for wellness pet products
CATEGORY DATA
Table 66 Sales of Pet Products by Category: Value 2019-2024
Table 67 Sales of Pet Products by Category: % Value Growth 2019-2024
Table 68 Sales of Pet Healthcare by Type: % Value 2019-2024
Table 69 Sales of Other Pet Products by Type: % Value 2019-2024
Table 70 NBO Company Shares of Pet Products: % Value 2019-2023
Table 71 LBN Brand Shares of Pet Products: % Value 2020-2023
Table 72 Distribution of Pet Products by Format: % Value 2019-2024
Table 73 Forecast Sales of Pet Products by Category: Value 2024-2029
Table 74 Forecast Sales of Pet Products by Category: % Value Growth 2024-2029

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