Personal Accessories in Italy

Personal Accessories in Italy


In 2024, personal accessories in Italy registered a positive performance, increasing in both volume and current value terms. This positive trend was linked to renewed consumer confidence and enthusiasm for travel, socialising, and a move away from remote schooling and work after the COVID-19 pandemic. This benefited categories within personal accessories such as bags and luggage, jewellery, watches and writing instruments.

Euromonitor International's Personal Accessoriesin Italy report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2020-2024), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Bags and Luggage, Jewellery, Traditional and Connected Watches, Writing Instruments.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Personal Accessories market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Personal Accessories in Italy
Euromonitor International
January 2025
List Of Contents And Tables
PERSONAL ACCESSORIES IN ITALY
EXECUTIVE SUMMARY
Personal accessories in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for personal accessories?
MARKET DATA
Table 1 Sales of Personal Accessories by Category: Volume 2019-2024
Table 2 Sales of Personal Accessories by Category: Value 2019-2024
Table 3 Sales of Personal Accessories by Category: % Volume Growth 2019-2024
Table 4 Sales of Personal Accessories by Category: % Value Growth 2019-2024
Table 5 NBO Company Shares of Personal Accessories: % Value 2020-2024
Table 6 LBN Brand Shares of Personal Accessories: % Value 2021-2024
Table 7 Distribution of Personal Accessories by Format: % Value 2019-2024
Table 8 Forecast Sales of Personal Accessories by Category: Volume 2024-2029
Table 9 Forecast Sales of Personal Accessories by Category: Value 2024-2029
Table 10 Forecast Sales of Personal Accessories by Category: % Volume Growth 2024-2029
Table 11 Forecast Sales of Personal Accessories by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
Summary 1 Research Sources
BAGS AND LUGGAGE IN ITALY
KEY DATA FINDINGS
2024 DEVELOPMENTS
Modest growth for bags and luggage in 2024
Sustainability is at the core of innovation in the category
Luxury branding evolves towards discreet timelessness
PROSPECTS AND OPPORTUNITIES
Growth for bags and luggage over the forecast period
Sustainability will remain a trend for the foreseeable future
Positive outlook for luggage as international travel increases
CATEGORY DATA
Table 12 Sales of Bags and Luggage by Category: Volume 2019-2024
Table 13 Sales of Bags and Luggage by Category: Value 2019-2024
Table 14 Sales of Bags and Luggage by Category: % Volume Growth 2019-2024
Table 15 Sales of Bags and Luggage by Category: % Value Growth 2019-2024
Table 16 Sales of Luggage by Type: % Value 2019-2024
Table 17 NBO Company Shares of Bags and Luggage: % Value 2020-2024
Table 18 LBN Brand Shares of Bags and Luggage: % Value 2021-2024
Table 19 Distribution of Bags and Luggage by Format: % Value 2019-2024
Table 20 Forecast Sales of Bags and Luggage by Category: Volume 2024-2029
Table 21 Forecast Sales of Bags and Luggage by Category: Value 2024-2029
Table 22 Forecast Sales of Bags and Luggage by Category: % Volume Growth 2024-2029
Table 23 Forecast Sales of Bags and Luggage by Category: % Value Growth 2024-2029
JEWELLERY IN ITALY
KEY DATA FINDINGS
2024 DEVELOPMENTS
Positive performance for jewellery in Italy
Lab-grown diamonds are gaining traction but natural diamonds have enduring appeal
Positive trend for e-commerce, but physical stores remain popular among discerning local consumers
PROSPECTS AND OPPORTUNITIES
The performance of fine jewellery will rely on brands building trust and loyalty
Sustainability will become a key theme in the years ahead
Innovation and technology are set to become increasingly important for sales of jewellery in Italy
CATEGORY DATA
Table 24 Sales of Jewellery by Category: Volume 2019-2024
Table 25 Sales of Jewellery by Category: Value 2019-2024
Table 26 Sales of Jewellery by Category: % Volume Growth 2019-2024
Table 27 Sales of Jewellery by Category: % Value Growth 2019-2024
Table 28 Sales of Costume Jewellery by Type: % Value 2019-2024
Table 29 Sales of Fine Jewellery by Type: % Value 2019-2024
Table 30 Sales of Fine Jewellery by Collection: % Value 2019-2024
Table 31 Sales of Fine Jewellery by Metal: % Value 2019-2024
Table 32 NBO Company Shares of Jewellery: % Value 2020-2024
Table 33 LBN Brand Shares of Jewellery: % Value 2021-2024
Table 34 Distribution of Jewellery by Format: % Value 2019-2024
Table 35 Forecast Sales of Jewellery by Category: Volume 2024-2029
Table 36 Forecast Sales of Jewellery by Category: Value 2024-2029
Table 37 Forecast Sales of Jewellery by Category: % Volume Growth 2024-2029
Table 38 Forecast Sales of Jewellery by Category: % Value Growth 2024-2029
TRADITIONAL AND CONNECTED WATCHES IN ITALY
KEY DATA FINDINGS
2024 DEVELOPMENTS
Positive performance for watches in Italy, driven by traditional watches
Luxury brands continue to lead sales of traditional watches
New products integrating technology attract interest in 2024
PROSPECTS AND OPPORTUNITIES
Rise of the online channel will challenge physical retailers over the forecast period
Sustainability will be increasingly important for players and consumers
Brand image and heritage will remain key themes for traditional watches
CATEGORY DATA
Table 39 Sales of Traditional and Connected Watches by Category: Volume 2019-2024
Table 40 Sales of Traditional and Connected Watches by Category: Value 2019-2024
Table 41 Sales of Traditional and Connected Watches by Category: % Volume Growth 2019-2024
Table 42 Sales of Traditional and Connected Watches by Category: % Value Growth 2019-2024
Table 43 Sales of Traditional Watches by Category: Volume 2019-2024
Table 44 Sales of Traditional Watches by Category: Value 2019-2024
Table 45 Sales of Traditional Watches by Category: % Volume Growth 2019-2024
Table 46 Sales of Traditional Watches by Category: % Value Growth 2019-2024
Table 47 Sales of Traditional Watches by Price Band: Volume 2019-2024
Table 48 Sales of Traditional Watches by Price Band: Value 2019-2024
Table 49 Sales of Traditional Watches by Price Band: % Volume Growth 2019-2024
Table 50 Sales of Traditional Watches by Price Band: % Value Growth 2019-2024
Table 51 Sales of Connected Watches by Category: Volume 2019-2024
Table 52 Sales of Connected Watches by Category: Value 2019-2024
Table 53 Sales of Connected Watches by Category: % Volume Growth 2019-2024
Table 54 Sales of Connected Watches by Category: % Value Growth 2019-2024
Table 55 NBO Company Shares of Traditional Watches: % Value 2020-2024
Table 56 LBN Brand Shares of Traditional Watches: % Value 2021-2024
Table 57 NBO Company Shares of Connected Watches: % Value 2020-2024
Table 58 LBN Brand Shares of Connected Watches: % Value 2021-2024
Table 59 Distribution of Traditional Watches by Format: % Value 2019-2024
Table 60 Distribution of Connected Watches by Format: % Value 2019-2024
Table 61 Forecast Sales of Traditional and Connected Watches by Category: Volume 2024-2029
Table 62 Forecast Sales of Traditional and Connected Watches by Category: Value 2024-2029
Table 63 Forecast Sales of Traditional and Connected Watches by Category: % Volume Growth 2024-2029
Table 64 Forecast Sales of Traditional and Connected Watches by Category: % Value Growth 2024-2029
Table 65 Forecast Sales of Traditional Watches by Category: Volume 2024-2029
Table 66 Forecast Sales of Traditional Watches by Category: Value 2024-2029
Table 67 Forecast Sales of Traditional Watches by Category: % Volume Growth 2024-2029
Table 68 Forecast Sales of Traditional Watches by Category: % Value Growth 2024-2029
Table 69 Forecast Sales of Connected Watches by Category: Volume 2024-2029
Table 70 Forecast Sales of Connected Watches by Category: Value 2024-2029
Table 71 Forecast Sales of Connected Watches by Category: % Volume Growth 2024-2029
Table 72 Forecast Sales of Connected Watches by Category: % Value Growth 2024-2029
WRITING INSTRUMENTS IN ITALY
KEY DATA FINDINGS
2024 DEVELOPMENTS
Positive performance for writing instruments in 2024
Growth of online channel, but physial stores remain the primary sales channel
Innovations seen through sustainability and product customisation
PROSPECTS AND OPPORTUNITIES
Uncertain future for writing instruments will require players to differentiate
Environmental awareness and customisation will shape new product development in the coming years
Investment through various initiatives will help players gain share
CATEGORY DATA
Table 73 Sales of Writing Instruments by Category: Volume 2019-2024
Table 74 Sales of Writing Instruments by Category: Value 2019-2024
Table 75 Sales of Writing Instruments by Category: % Volume Growth 2019-2024
Table 76 Sales of Writing Instruments by Category: % Value Growth 2019-2024
Table 77 NBO Company Shares of Writing Instruments: % Value 2020-2024
Table 78 LBN Brand Shares of Writing Instruments: % Value 2021-2024
Table 79 Distribution of Writing Instruments by Format: % Value 2019-2024
Table 80 Forecast Sales of Writing Instruments by Category: Volume 2024-2029
Table 81 Forecast Sales of Writing Instruments by Category: Value 2024-2029
Table 82 Forecast Sales of Writing Instruments by Category: % Volume Growth 2024-2029
Table 83 Forecast Sales of Writing Instruments by Category: % Value Growth 2024-2029

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