Pernod Ricard Groupe in Alcoholic Drinks (World)

Premiumisation remains at the heart of Pernod Ricard’s strategy, as seen in the planned disposal of its international strategic wine brands, and the acquisition of a minority stake in Almave, an alcohol-free agave spirit co-founded by the Formula One star Lewis Hamilton. Pernod Ricard is paying increasing attention to burgeoning areas like RTDs or non-alcoholic spirits, but its main focus remains on the traditional spirits industry with its renowned brands in categories like whiskies, vodka or r...

Euromonitor International’s Pernod Ricard Groupe in Alcoholic Drinks (World) Company Profile offers detailed strategic analysis of the company’s business, examining its performance in the Alcoholic Drinks industry. The report examines company shares by region and sector, product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success.

Product coverage: Beer, Cider/Perry, RTDs, Spirits, Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report??
* Get a detailed picture of the Alcoholic Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.