Paediatric consumer health witnessed double-digit current value growth in 2024, driven by rising prices in Serbia. Retail volume sales are being hampered by a shrinking consumer base due to the declining birth rate, with volume sales of nappy (diaper) rash treatments declining in 2024. Rising consumer awareness is providing some support to volume growth although the lingering economic pressures is still a limitation for many parents. Consumers often look for the best prices across various pharma...
Euromonitor International's Paediatric Consumer Health in Serbia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. Forecasts to 2028 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Paediatric Consumer Health market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Paediatric Consumer Health in Serbia
Euromonitor International
October 2024
List Of Contents And Tables
PAEDIATRIC CONSUMER HEALTH IN SERBIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Limited volume growth in paediatric consumer health
Dietary supplements are on parental radar
Cough, cold and allergy (hay fever) remedies is one of the largest categories
PROSPECTS AND OPPORTUNITIES
Stable outlook for paediatric consumer health
Falling birth rates present some challenges to players
New launches will be higher in dietary supplements
CATEGORY DATA
Table 1 Sales of Paediatric Consumer Health by Category: Value 2019-2024
Table 2 Sales of Paediatric Consumer Health by Category: % Value Growth 2019-2024
Table 3 Forecast Sales of Paediatric Consumer Health by Category: Value 2024-2029
Table 4 Forecast Sales of Paediatric Consumer Health by Category: % Value Growth 2024-2029
CONSUMER HEALTH IN SERBIA
EXECUTIVE SUMMARY
Consumer health in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer health?
MARKET INDICATORS
Table 5 Consumer Expenditure on Health Goods and Medical Services: Value 2019-2024
Table 6 Life Expectancy at Birth 2019-2024
MARKET DATA
Table 7 Sales of Consumer Health by Category: Value 2019-2024
Table 8 Sales of Consumer Health by Category: % Value Growth 2019-2024
Table 9 NBO Company Shares of Consumer Health: % Value 2020-2024
Table 10 LBN Brand Shares of Consumer Health: % Value 2021-2024
Table 11 Penetration of Private Label by Category: % Value 2019-2024
Table 12 Distribution of Consumer Health by Format: % Value 2019-2024
Table 13 Distribution of Consumer Health by Format and Category: % Value 2024
Table 14 Forecast Sales of Consumer Health by Category: Value 2024-2029
Table 15 Forecast Sales of Consumer Health by Category: % Value Growth 2024-2029
APPENDIX
OTC registration and classification
Vitamins and dietary supplements registration and classification