In 2022, the main trend in the packaging industry in Italy was a strong emphasis on sustainable and eco-friendly packaging solutions. Italy, like many countries, is experiencing growing concerns about environmental issues, prompting a shift in consumer preferences and government regulations towards more sustainable practices. As a result, brands were increasingly driven to shape their packaging by adopting eco-conscious materials, reducing packaging waste and embracing recyclable or biodegradabl...
Euromonitor International's Packaging in Italy report offers insight into key trends and developments in the industry. The report also examines trends and prospect for various pack types and closures: metal packaging, rigid plastic, glass, liquid cartons, paper-based containers; flexible packaging.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Packaging market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Packaging Industry in Italy
Euromonitor International
February 2024
List Of Contents And Tables
PACKAGING INDUSTRY IN ITALY
EXECUTIVE SUMMARY
Packaging in 2022: The big picture
2022 key trends
Brands focus on folding cartons as they are flexible and recyclable
Consumers tend to prefer smaller pack sizes for their convenience
Zai Urban launches wine in metal beverage cans to cater to consumer demands
Durability is one of the main reasons why PET bottles are used by BPC brands
Brands are focusing on HDPE bottles as they are biodegradable and recyclable
PACKAGING LEGISLATION
New regulation regrading labelling requirements is set to influence wine producers
RECYCLING AND THE ENVIRONMENT
Leading brands are investing in recyclable packaging to align with the sustainability trend