Oral Care in the US

Oral Care in the US

In 2022, the US experienced value-conscious behaviour across consumer goods industries, catalysed by high inflation and subsequent price increases. Tightening wallets caused US consumers to re-evaluate essential purchases, including oral care products, and seek economical channels, such as warehouse clubs. As a result of the economic environment, the category saw an inflated performance in value terms, with most oral care categories facing volume declines.

Euromonitor International's Oral Care in USA report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Dental Floss, Denture Care, Mouth Fresheners, Mouthwashes/Dental Rinses, Tooth Whiteners, Toothbrushes, Toothpaste.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Oral Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop