It was a dismal year for sun care in North Macedonia in 2023, with both constant value and volume sales falling. Inflation continued to be high and the continuing rising costs cut into players’ profit margins. A declining population also led to a fall in volume sales. As such, players offered frequent discounts and promotions in order to bolster value sales. However, self-tanning bucked the trend, registering healthy volume growth, though from a low base. Baby and child-specific sun care also re...
Euromonitor International's Sun Care in North Macedonia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. Forecasts to 2028 illustrate how the market is set to change.
Product coverage: Adult Sun Care, Baby and Child-specific Sun Care.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Sun Care market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Sun Care in North Macedonia
Euromonitor International
April 2024
List Of Contents And Tables
SUN CARE IN NORTH MACEDONIA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Fall in volume sales in 2023
Local player retains lead
Blurring of lines between skin care and sun care
PROSPECTS AND OPPORTUNITIES
Positive outlook over forecast period
Brands innovate mainly by offering different formats
Increasing demand for premium sun care
CATEGORY DATA
Table 1 Sales of Sun Care by Category: Value 2018-2023
Table 2 Sales of Sun Care by Category: % Value Growth 2018-2023
Table 3 Sales of Sun Care by Premium vs Mass: % Value 2018-2023
Table 4 NBO Company Shares of Sun Care: % Value 2019-2023
Table 5 LBN Brand Shares of Sun Care: % Value 2020-2023
Table 6 LBN Brand Shares of Premium Adult Sun Care: % Value 2020-2023
Table 7 Forecast Sales of Sun Care by Category: Value 2023-2028
Table 8 Forecast Sales of Sun Care by Category: % Value Growth 2023-2028
BEAUTY AND PERSONAL CARE IN NORTH MACEDONIA
EXECUTIVE SUMMARY
Beauty and personal care in 2023: The big picture
2023 key trends
Competitive landscape
Retailing developments
What next for beauty and personal care?
MARKET DATA
Table 9 Sales of Beauty and Personal Care by Category: Value 2018-2023
Table 10 Sales of Beauty and Personal Care by Category: % Value Growth 2018-2023
Table 11 GBO Company Shares of Beauty and Personal Care: % Value 2019-2023
Table 12 NBO Company Shares of Beauty and Personal Care: % Value 2019-2023
Table 13 LBN Brand Shares of Beauty and Personal Care: % Value 2020-2023
Table 14 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2018-2023
Table 15 Distribution of Beauty and Personal Care by Format: % Value 2018-2023
Table 16 Distribution of Beauty and Personal Care by Format and Category: % Value 2023
Table 17 Forecast Sales of Beauty and Personal Care by Category: Value 2023-2028
Table 18 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2023-2028