North Macedonia Spirits

Spirits in North Macedonia


Spirits registered robust volume growth in 2023 with some consumers in North Macedonia drinking more spirits in place of beer and wine. With total volumes already well recovered from the pandemic in 2022, demand for spirits continues to rise organically, whilst rising prices has resulted in double-digit current value growth. On-trade volume growth was stronger compared to the off-trade, particularly as a result of the strong demand for gin and whiskies, and the stable performance of vodka. Gin a...

Euromonitor International's Spirits in North Macedonia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2019-2023), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Brandy and Cognac, Liqueurs, Non Alcoholic Spirits, Other Spirits, Rum, Tequila (and Mezcal), Whiskies, White Spirits.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Spirits market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Spirits in North Macedonia
Euromonitor International
June 2024
List Of Contents And Tables
SPIRITS IN NORTH MACEDONIA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Spirits witness moderate volume growth
Consumers are drawn to Japanese whisky
Diageo Plc takes the lead in spirits
PROSPECTS AND OPPORTUNITIES
Spirits to witness slower growth
Whisky is expected to retain its popularity at the expense of brandy
Development of modern grocery retailing will apply pressure on small local grocers
CATEGORY DATA
Table 1 Sales of Spirits by Category: Total Volume 2018-2023
Table 2 Sales of Spirits by Category: Total Value 2018-2023
Table 3 Sales of Spirits by Category: % Total Volume Growth 2018-2023
Table 4 Sales of Spirits by Category: % Total Value Growth 2018-2023
Table 5 Sales of Spirits by Off-trade vs On-trade: Volume 2018-2023
Table 6 Sales of Spirits by Off-trade vs On-trade: Value 2018-2023
Table 7 Sales of Spirits by Off-trade vs On-trade: % Volume Growth 2018-2023
Table 8 Sales of Spirits by Off-trade vs On-trade: % Value Growth 2018-2023
Table 9 GBO Company Shares of Spirits: % Total Volume 2019-2023
Table 10 NBO Company Shares of Spirits: % Total Volume 2019-2023
Table 11 LBN Brand Shares of Spirits: % Total Volume 2019-2023
Table 12 Forecast Sales of Spirits by Category: Total Volume 2023-2028
Table 13 Forecast Sales of Spirits by Category: Total Value 2023-2028
Table 14 Forecast Sales of Spirits by Category: % Total Volume Growth 2023-2028
Table 15 Forecast Sales of Spirits by Category: % Total Value Growth 2023-2028
ALCOHOLIC DRINKS IN NORTH MACEDONIA
EXECUTIVE SUMMARY
Alcoholic drinks in 2023: The big picture
2023 key trends
Competitive landscape
Retailing developments
On-trade vs off-trade split
What next for alcoholic drinks?
MARKET BACKGROUND
Legislation
Legal purchasing age and legal drinking age
Drink driving
Advertising
Smoking ban
Opening hours
On-trade establishments
TAXATION AND DUTY LEVIES
Summary 1 Taxation and Duty Levies on Alcoholic Drinks 2023
OPERATING ENVIRONMENT
Contraband/parallel trade
Duty free
Cross-border/private imports
KEY NEW PRODUCT LAUNCHES
Outlook
MARKET INDICATORS
Table 16 Retail Consumer Expenditure on Alcoholic Drinks 2018-2023
MARKET DATA
Table 17 Sales of Alcoholic Drinks by Category: Total Volume 2018-2023
Table 18 Sales of Alcoholic Drinks by Category: Total Value 2018-2023
Table 19 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2018-2023
Table 20 Sales of Alcoholic Drinks by Category: % Total Value Growth 2018-2023
Table 21 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Volume 2023
Table 22 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Value 2023
Table 23 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Volume 2023
Table 24 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Value 2023
Table 25 GBO Company Shares of Alcoholic Drinks: % Total Volume 2019-2023
Table 26 Distribution of Alcoholic Drinks by Format: % Off-trade Value 2018-2023
Table 27 Distribution of Alcoholic Drinks by Format and by Category: % Off-trade Volume 2023
Table 28 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2023-2028
Table 29 Forecast Sales of Alcoholic Drinks by Category: Total Value 2023-2028
Table 30 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2023-2028
Table 31 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2023-2028
DISCLAIMER
SOURCES
Summary 2 Research Sources

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