Unlike most product areas within consumer electronics in Nigeria, wearable electronics is set to record strong growth in retail volume sales in 2024. The health and wellness trend is a significant driver of smart wearable growth. Increasing concerns over health issues like high blood pressure and diabetes have led many consumers to use wearables for monitoring health metrics such as blood sugar levels and blood pressure. Despite high inflation raising the cost of these devices, health-conscious...
Euromonitor International's Wearable Electronics in Nigeria report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Wearable Electronics market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Wearable Electronics in Nigeria
Euromonitor International
July 2024
List Of Contents And Tables
WEARABLE ELECTRONICS IN NIGERIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Health and wellness continue to boost demand for wearables
Oraimo leads wearables electronics
E-commerce dominates distribution thanks to wide product offering and specific customer base
PROSPECTS AND OPPORTUNITIES
Health and wellness trend will continue to drive sales
Cheaper alternative brands will continue to penetrate wearable electronics
E-commerce channel will prove important for the growth of wearables
CATEGORY DATA
Table 1 Sales of Wearable Electronics by Category: Volume 2019-2024
Table 2 Sales of Wearable Electronics by Category: Value 2019-2024
Table 3 Sales of Wearable Electronics by Category: % Volume Growth 2019-2024
Table 4 Sales of Wearable Electronics by Category: % Value Growth 2019-2024
Table 5 NBO Company Shares of Wearable Electronics: % Volume 2020-2024