Nappies/Diapers/Pants in France
Volume falls in nappies/diapers/pants in France in 2023 were relatively gentle, with the category’s essential products leaving little room for substantial purchasing declines. The recorded decrease was mainly a result of France’s falling birth rate, and a continued pattern that began in 2020 with only a small reprieve in 2022. Demographic influences can be seen in sales by age groups, with volume shares shifting to products geared towards older children who now represent a larger share of the us...
Euromonitor International's Nappies/Diapers/Pants in France report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2028 illustrate how the market is set to change.
Product coverage: Disposable Pants, Nappies/Diapers.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Nappies/Diapers/Pants market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
- Tissue and Hygiene in Denmark
- Euromonitor International
- March 2024
- List Of Contents And Tables
- TISSUE AND HYGIENE IN DENMARK
- EXECUTIVE SUMMARY
- Tissue and hygiene in 2023: The big picture
- 2023 key trends
- Competitive landscape
- Retailing developments
- What next for tissue and hygiene?
- MARKET INDICATORS
- Table 1 Birth Rates 2018-2023
- Table 2 Infant Population 2018-2023
- Table 3 Female Population by Age 2018-2023
- Table 4 Total Population by Age 2018-2023
- Table 5 Households 2018-2023
- Table 6 Forecast Infant Population 2023-2028
- Table 7 Forecast Female Population by Age 2023-2028
- Table 8 Forecast Total Population by Age 2023-2028
- Table 9 Forecast Households 2023-2028
- MARKET DATA
- Table 10 Retail Sales of Tissue and Hygiene by Category: Value 2018-2023
- Table 11 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2018-2023
- Table 12 NBO Company Shares of Retail Tissue and Hygiene: % Value 2019-2023
- Table 13 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2020-2023
- Table 14 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2018-2023
- Table 15 Distribution of Retail Tissue and Hygiene by Format: % Value 2018-2023
- Table 16 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2023
- Table 17 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2023-2028
- Table 18 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2023-2028
- DISCLAIMER
- SOURCES
- Summary 1 Research Sources
- MENSTRUAL CARE IN DENMARK
- KEY DATA FINDINGS
- 2023 DEVELOPMENTS
- Higher retail price points favour value over volume growth
- Focus on efficacy with a stronger value proposition
- Tampons suffers from strong competition
- PROSPECTS AND OPPORTUNITIES
- Weak economic outlook to inform changes in purchasing behaviour
- Ongoing shift from standard to slim/thin/ultra-thin towels
- Leakproof apparel threatens menstrual care
- CATEGORY DATA
- Table 19 Retail Sales of Menstrual Care by Category: Value 2018-2023
- Table 20 Retail Sales of Menstrual Care by Category: % Value Growth 2018-2023
- Table 21 Retail Sales of Tampons by Application Format: % Value 2018-2023
- Table 22 NBO Company Shares of Retail Menstrual Care: % Value 2019-2023
- Table 23 LBN Brand Shares of Retail Menstrual Care: % Value 2020-2023
- Table 24 Forecast Retail Sales of Menstrual Care by Category: Value 2023-2028
- Table 25 Forecast Retail Sales of Menstrual Care by Category: % Value Growth 2023-2028
- NAPPIES/DIAPERS/PANTS IN DENMARK
- KEY DATA FINDINGS
- 2023 DEVELOPMENTS
- Higher retail price points lead to price-sensitive consumer purchasing decisions
- Sustainability drives innovation
- Development and growth for disposable pants
- PROSPECTS AND OPPORTUNITIES
- Gloomy economic outlook creates space for private label development
- Population growth to stimulate retail volume growth
- Innovation focus on incremental improvements
- CATEGORY DATA
- Table 26 Retail Sales of Nappies/Diapers/Pants by Category: Value 2018-2023
- Table 27 Retail Sales of Nappies/Diapers/Pants by Category: % Value Growth 2018-2023
- Table 28 NBO Company Shares of Retail Nappies/Diapers/Pants: % Value 2019-2023
- Table 29 LBN Brand Shares of Retail Nappies/Diapers/Pants: % Value 2020-2023
- Table 30 Forecast Retail Sales of Nappies/Diapers/Pants by Category: Value 2023-2028
- Table 31 Forecast Retail Sales of Nappies/Diapers/Pants by Category: % Value Growth 2023-2028
- RETAIL ADULT INCONTINENCE IN DENMARK
- KEY DATA FINDINGS
- 2023 DEVELOPMENTS
- Consumers look to price promotions and lower-cost brands and channels amid an inflationary climate
- Incremental efficacy improvements
- Players respond to the need for allergy sensitive options
- PROSPECTS AND OPPORTUNITIES
- Ageing population trend to push awareness and demand
- Substitution threat
- Sustainability to shape the direction of innovation
- CATEGORY DATA
- Table 32 Sales of Retail Adult Incontinence by Category: Value 2018-2023
- Table 33 Sales of Retail Adult Incontinence by Category: % Value Growth 2018-2023
- Table 34 NBO Company Shares of Retail Adult Incontinence: % Value 2019-2023
- Table 35 LBN Brand Shares of Retail Adult Incontinence: % Value 2020-2023
- Table 36 Forecast Sales of Retail Adult Incontinence by Category: Value 2023-2028
- Table 37 Forecast Sales of Retail Adult Incontinence by Category: % Value Growth 2023-2028
- RX/REIMBURSEMENT ADULT INCONTINENCE IN DENMARK
- KEY DATA FINDINGS
- 2023 DEVELOPMENTS
- Unit price increases push value over volume growth
- Ageing population and obesity trends continue to drive demand
- Essity continues to leverage Tena’s strong association with adult incontinence in Denmark
- PROSPECTS AND OPPORTUNITIES
- Weak economic outlook to push demand for Rx/Reimbursement adult incontinence
- Lessening of the stigma surrounding adult incontinence offers higher growth potential
- Personal hygiene and quality of life concerns to join population ageing in driving demand
- CATEGORY DATA
- Table 38 Sales of Rx/Reimbursement Adult Incontinence: Total Value MSP 2018-2023
- Table 39 Sales of Rx/Reimbursement Adult Incontinence: Total Value MSP Growth 2018-2023
- Table 40 Forecast Sales of Rx/Reimbursement Adult Incontinence: Total Value MSP 2023-2028
- Table 41 Forecast Sales of Rx/Reimbursement Adult Incontinence: Total Value MSP Growth 2023-2028
- WIPES IN DENMARK
- KEY DATA FINDINGS
- 2023 DEVELOPMENTS
- Higher prices limit retail volume development in wipes
- Convenience is the key driver for wipes but other attributes gain traction
- Multinational brands lead wipes
- PROSPECTS AND OPPORTUNITIES
- Weak economic climate may see shifts to lower-priced alternatives
- Sustainability to the fore
- Moist toilet wipes to continue to struggle
- CATEGORY DATA
- Table 42 Retail Sales of Wipes by Category: Value 2018-2023
- Table 43 Retail Sales of Wipes by Category: % Value Growth 2018-2023
- Table 44 NBO Company Shares of Retail Wipes: % Value 2019-2023
- Table 45 LBN Brand Shares of Retail Wipes: % Value 2020-2023
- Table 46 Forecast Retail Sales of Wipes by Category: Value 2023-2028
- Table 47 Forecast Retail Sales of Wipes by Category: % Value Growth 2023-2028
- RETAIL TISSUE IN DENMARK
- KEY DATA FINDINGS
- 2023 DEVELOPMENTS
- Higher retail price points continue to favour value over volume growth
- Sustainability shapes innovation in retail tissue
- Premiumisation to offset maturity of demand
- PROSPECTS AND OPPORTUNITIES
- Challenging economic outlook to determine purchasing decisions
- Health and hygiene and ecological concerns to shape demand in retail tissue
- “Skinification” to add dynamism to facial tissues
- CATEGORY DATA
- Table 48 Retail Sales of Tissue by Category: Value 2018-2023
- Table 49 Retail Sales of Tissue by Category: % Value Growth 2018-2023
- Table 50 NBO Company Shares of Retail Tissue: % Value 2019-2023
- Table 51 LBN Brand Shares of Retail Tissue: % Value 2020-2023
- Table 52 Forecast Retail Sales of Tissue by Category: Value 2023-2028
- Table 53 Forecast Retail Sales of Tissue by Category: % Value Growth 2023-2028
- AWAY-FROM-HOME TISSUE AND HYGIENE IN DENMARK
- KEY DATA FINDINGS
- 2023 DEVELOPMENTS
- Higher unit prices and rebound from COVID-19 slump slow volume growth
- AFH paper towels benefits from robust health and hygiene trend
- Players look to incorporate sustainability in new product development
- PROSPECTS AND OPPORTUNITIES
- Economic outlook and maturity to hinder volume growth while technology aids efficiencies
- Leading players to try to lock-in value through longer-term supply agreements
- Lowering costs through education and treatment in AFH adult incontinence
- CATEGORY DATA
- Table 54 Sales of Away-From-Home Tissue and Hygiene by Category: Value 2018-2023
- Table 55 Sales of Away-From-Home Tissue and Hygiene by Category: % Value Growth 2018-2023
- Table 56 Sales of Away-From-Home Paper Towels by Type: % Value 2018-2023
- Table 57 Distribution of Away-From-Home Tissue and Hygiene by Format: % Value 2018-2023
- Table 58 Distribution of Away-From-Home Tissue and Hygiene by Format and Category: % Value 2023
- Table 59 Forecast Sales of Away-From-Home Tissue and Hygiene by Category: Value 2023-2028
- Table 60 Forecast Sales of Away-From-Home Tissue and Hygiene by Category: % Value Growth 2023-2028
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