24% of Austria’s adult population still smokes in 2023, although this figure has been steadily declining for several years, falling from 27% in 2018. The pandemic provided further incentive to quit smoking with medical bodies highlighting the added risk to smokers who became infected with COVID-19, with the virus attacking the respiratory system. According to the Österreichischen Rundfunk (ORF, Austrian public broadcaster) about one third of smokers have recently attempted to quit smoking in vai...
Euromonitor International's NRT Smoking Cessation Aids in Austria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. Forecasts to 2027 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the NRT Smoking Cessation Aids market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
NRT Smoking Cessation Aids in Austria
Euromonitor International
October 2023
List Of Contents And Tables
NRT SMOKING CESSATION AIDS IN AUSTRIA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Large numbers of smokers still looking to quit
NRT gum remains the most popular choice and the top performer
Limited distribution reach remains an obstacle to growth
PROSPECTS AND OPPORTUNITIES
NRT smoking cessation aids looks set to benefit from the large number of smokers who are still looking to quit
Little change expected in the competitive landscape due to dominance of existing players
NRT lozenges could benefit from new flavour options
CATEGORY INDICATORS
Table 1 Number of Smokers by Gender 2018-2023
CATEGORY DATA
Table 2 Sales of NRT Smoking Cessation Aids by Category: Value 2018-2023
Table 3 Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2018-2023
Table 4 NBO Company Shares of NRT Smoking Cessation Aids: % Value 2019-2023
Table 5 LBN Brand Shares of NRT Smoking Cessation Aids: % Value 2020-2023
Table 6 Forecast Sales of NRT Smoking Cessation Aids by Category: Value 2023-2028
Table 7 Forecast Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2023-2028
CONSUMER HEALTH IN AUSTRIA
EXECUTIVE SUMMARY
Consumer health in 2023: The big picture
2023 key trends
Competitive landscape
Retailing developments
What next for consumer health?
MARKET INDICATORS
Table 8 Consumer Expenditure on Health Goods and Medical Services: Value 2018-2023
Table 9 Life Expectancy at Birth 2018-2023
MARKET DATA
Table 10 Sales of Consumer Health by Category: Value 2018-2023
Table 11 Sales of Consumer Health by Category: % Value Growth 2018-2023
Table 12 NBO Company Shares of Consumer Health: % Value 2019-2023
Table 13 LBN Brand Shares of Consumer Health: % Value 2020-2023
Table 14 Penetration of Private Label in Consumer Health by Category: % Value 2018-2023
Table 15 Distribution of Consumer Health by Format: % Value 2018-2023
Table 16 Distribution of Consumer Health by Format and Category: % Value 2023
Table 17 Forecast Sales of Consumer Health by Category: Value 2023-2028
Table 18 Forecast Sales of Consumer Health by Category: % Value Growth 2023-2028
APPENDIX
OTC registration and classification
Vitamins and dietary supplements registration and classification