The COVID-19 pandemic had a positive impact in Mondelez’s snacks, specifically the sweet biscuits category, as consumers had to spend more time in their homes due to lockdowns. Moreover, as COVID-19 vaccination programmes positively impacted the worldwide population, impulse goods and on-the-go consumption experienced a strong increase. Confectionery and Mondelez’s brands overall once again significantly benefited due to consumers resuming their pre-pandemic activities and habits.
Euromonitor International’s Mondelez International Inc in Snacks (World) company profile offers detailed strategic analysis of the company’s business, examining its performance in the Snacks industry. The report examines company shares by region and category, brand portfolio and new product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving its success.
Product coverage: Confectionery, Ice Cream, Savoury Snacks, Sweet Biscuits, Snack Bars and Fruit Snacks.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Snacks market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.