Mobile Phones in Greece

Mobile Phones in Greece


There is expected to be a decrease in volume sales of smartphones, which is by far the most popular mobile phone, in 2023. Continuing inflation and rising price sensitivity is persuading many consumers to put off upgrading their smartphone. That being said, though volume sales are expected to fall, constant value sales are expected to increase, as consumers opt for higher-end mobile phones. In addition, the increased spend on more premium models is also a contributing factor to reduced volume sa...

Euromonitor International's Mobile Phones in Greece report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Product coverage: Feature Phones, Smartphones.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Mobile Phones market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Mobile Phones in Greece
Euromonitor International
July 2023
List Of Contents And Tables
MOBILE PHONES IN GREECE
KEY DATA FINDINGS
2023 DEVELOPMENTS
Constant value increase despite volume decline
Competitive landscape becoming more consolidated
Significant trade in second-hand phones
PROSPECTS AND OPPORTUNITIES
Muted volume growth for smartphones over forecast period
Trade in second-hand phones continues to grow
Premium smartphone models drive growth
CATEGORY DATA
Table 1 Sales of Mobile Phones by Category: Volume 2018-2023
Table 2 Sales of Mobile Phones by Category: Value 2018-2023
Table 3 Sales of Mobile Phones by Category: % Volume Growth 2018-2023
Table 4 Sales of Mobile Phones by Category: % Value Growth 2018-2023
Table 5 Sales of Smartphones by Screen Size: % Retail Volume 2020-2023
Table 6 NBO Company Shares of Mobile Phones: % Volume 2019-2023
Table 7 LBN Brand Shares of Mobile Phones: % Volume 2020-2023
Table 8 Distribution of Mobile Phones by Channel: % Volume 2018-2023
Table 9 Forecast Sales of Mobile Phones by Category: Volume 2023-2028
Table 10 Forecast Sales of Mobile Phones by Category: Value 2023-2028
Table 11 Forecast Sales of Mobile Phones by Category: % Volume Growth 2023-2028
Table 12 Forecast Sales of Mobile Phones by Category: % Value Growth 2023-2028
Table 13 Forecast Sales of Smartphones by Screen Size: % Retail Volume 2023-2028
CONSUMER ELECTRONICS IN GREECE
EXECUTIVE SUMMARY
Consumer electronics in 2023: The big picture
2023 key trends
Competitive landscape
Retailing developments
What next for consumer electronics?
MARKET DATA
Table 14 Sales of Consumer Electronics by Category: Volume 2018-2023
Table 15 Sales of Consumer Electronics by Category: Value 2018-2023
Table 16 Sales of Consumer Electronics by Category: % Volume Growth 2018-2023
Table 17 Sales of Consumer Electronics by Category: % Value Growth 2018-2023
Table 18 NBO Company Shares of Consumer Electronics: % Volume 2019-2023
Table 19 LBN Brand Shares of Consumer Electronics: % Volume 2020-2023
Table 20 Distribution of Consumer Electronics by Channel: % Volume 2018-2023
Table 21 Forecast Sales of Consumer Electronics by Category: Volume 2023-2028
Table 22 Forecast Sales of Consumer Electronics by Category: Value 2023-2028
Table 23 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2023-2028
Table 24 Forecast Sales of Consumer Electronics by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
Summary 1 Research Sources

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