Menswear in Romania

Menswear in Romania


Romanian men are putting more importance on their personal image and are willing to invest more in good quality apparel. This trend was reflected in a healthy growth rate in menswear in both value and volume terms in 2023. Nonetheless, inflation was still a factor and discouraged some consumers from purchasing expensive brands. Romanian consumers are sensitive to price and interested in offers, especially in the context of the high rate of inflation prevailing at the end of the review period. In...

Euromonitor International's Menswear in Romania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Men's Nightwear, Men's Outerwear, Men's Swimwear, Men's Underwear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Menswear market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Menswear in Romania
Euromonitor International
November 2023
List Of Contents And Tables
MENSWEAR IN ROMANIA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Inflation remains a major factor in 2023
Formal apparel continues to grow
Higher adoption of e-commerce
PROSPECTS AND OPPORTUNITIES
Focusing on comfortable clothes
Increasing product variety expected
Retailers to become even more active
CATEGORY DATA
Table 1 Sales of Menswear by Category: Volume 2018-2023
Table 2 Sales of Menswear by Category: Value 2018-2023
Table 3 Sales of Menswear by Category: % Volume Growth 2018-2023
Table 4 Sales of Menswear by Category: % Value Growth 2018-2023
Table 5 NBO Company Shares of Menswear: % Value 2019-2023
Table 6 LBN Brand Shares of Menswear: % Value 2020-2023
Table 7 NBO Company Shares of Men’s Nightwear: % Value 2019-2023
Table 8 LBN Brand Shares of Men’s Nightwear: % Value 2020-2023
Table 9 NBO Company Shares of Men’s Outerwear: % Value 2019-2023
Table 10 LBN Brand Shares of Men’s Outerwear: % Value 2020-2023
Table 11 NBO Company Shares of Men’s Swimwear: % Value 2019-2023
Table 12 LBN Brand Shares of Men’s Swimwear: % Value 2020-2023
Table 13 NBO Company Shares of Men’s Underwear: % Value 2019-2023
Table 14 LBN Brand Shares of Men’s Underwear: % Value 2020-2023
Table 15 Forecast Sales of Menswear by Category: Volume 2023-2028
Table 16 Forecast Sales of Menswear by Category: Value 2023-2028
Table 17 Forecast Sales of Menswear by Category: % Volume Growth 2023-2028
Table 18 Forecast Sales of Menswear by Category: % Value Growth 2023-2028
APPAREL AND FOOTWEAR IN ROMANIA
EXECUTIVE SUMMARY
Apparel and footwear in 2023: The big picture
2023 key trends
Competitive landscape
Retailing developments
What next for apparel and footwear?
MARKET DATA
Table 19 Sales of Apparel and Footwear by Category: Volume 2018-2023
Table 20 Sales of Apparel and Footwear by Category: Value 2018-2023
Table 21 Sales of Apparel and Footwear by Category: % Volume Growth 2018-2023
Table 22 Sales of Apparel and Footwear by Category: % Value Growth 2018-2023
Table 23 NBO Company Shares of Apparel and Footwear: % Value 2019-2023
Table 24 LBN Brand Shares of Apparel and Footwear: % Value 2020-2023
Table 25 Distribution of Apparel and Footwear by Format: % Value 2018-2023
Table 26 Distribution of Apparel and Footwear by Format and Category: % Value 2023
Table 27 Forecast Sales of Apparel and Footwear by Category: Volume 2023-2028
Table 28 Forecast Sales of Apparel and Footwear by Category: Value 2023-2028
Table 29 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2023-2028
Table 30 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
Summary 1 Research Sources

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