Sales of menstrual care declined in current value and retail volume terms in 2024. Value sales declined at a slower rate than in volume terms but this was due to price increases linked to high inflation and the rising cost of logistics. Meanwhile, volume sales continued to be impacted by the fact that large numbers of women aged 12-54 years fled following Russia's invasion of Ukraine, with many of them yet to return due to ongoing instability in the country and safety fears.
Euromonitor International's Menstrual Care in Ukraine report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2029 illustrate how the market is set to change.
Product coverage: Menstrual Care Including Intimate Wipes, Pantyliners, Tampons, Towels.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Menstrual Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Learn how to effectively navigate the market research process to help guide your organization on the journey to success.
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