Menstrual Care in Turkey

Menstrual care saw robust value sales in Turkey in 2024, albeit volume sales were low. Towels saw the strongest value growth across categories, although again with low volume sales. Towels is the largest category in terms of value size, with slim/thin/ultra-thin towels being notable in this context, while pantyliners also performed well. This reflects a shift in consumer preferences towards more modern and discreet products, while traditional options, such as regular towels and those without win...

Euromonitor International's Menstrual Care in Turkey report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Menstrual Care Including Intimate Wipes, Pantyliners, Tampons, Towels.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Menstrual Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.