Retail value sales of menstrual care products declined in 2024, primarily due to price reductions observed in pantyliners and pads following the price spikes of 2022 and 2023. This decrease in prices stimulated volume sales, which displayed positive growth. Other contributing factors include the increasing frequency of in-person workdays, which has driven demand for menstrual care products, alongside continuous improvements in absorbency, texture, and discretion, meeting the comfort and discreti...
Euromonitor International's Menstrual Care in Colombia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2029 illustrate how the market is set to change.
Product coverage: Menstrual Care Including Intimate Wipes, Pantyliners, Tampons, Towels.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Menstrual Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Learn how to effectively navigate the market research process to help guide your organization on the journey to success.
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