In recent years there has been a significant increase in men’s cosmetic shampoos aimed at strengthening hair and preventing hair loss. Rising levels of generalized stress in Ecuadorian society has impacted men and women in recent years, with hair loss becoming a growing issue for some men. This type of shampoo is normally aimed at men for whom hair loss tends to be more noticeable. Supermarkets already have a designated area for products of this type, which shows the significant growth it has ha...
Euromonitor International's Men's Grooming in Ecuador report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. Forecasts to 2027 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?? * Get a detailed picture of the Men's Grooming market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Men's Grooming in Ecuador
Euromonitor International
May 2023
List Of Contents And Tables
MEN'S GROOMING IN ECUADOR
KEY DATA FINDINGS
2022 DEVELOPMENTS
Rise in standard shampoos claiming to help prevent hair loss
Beard care products strike greater relevancy
Styling agents back in vogue as consumers return to socialising
PROSPECTS AND OPPORTUNITIES
Men will increasingly look for male-specific grooming products
Direct selling companies expected to increase men’s grooming portfolios
Men’s deodorants will compete on efficiency
CATEGORY DATA
Table 1 Sales of Men’s Grooming by Category: Value 2017-2022
Table 2 Sales of Men’s Grooming by Category: % Value Growth 2017-2022
Table 3 Sales of Men's Razors and Blades by Type: % Value Breakdown 2019-2022
Table 4 Sales of Men's Skin Care by Type: % Value Breakdown 2019-2022
Table 5 NBO Company Shares of Men’s Grooming: % Value 2018-2022
Table 6 LBN Brand Shares of Men’s Grooming: % Value 2019-2022
Table 7 LBN Brand Shares of Men's Razors and Blades: % Value 2019-2022
Table 8 Forecast Sales of Men’s Grooming by Category: Value 2022-2027
Table 9 Forecast Sales of Men’s Grooming by Category: % Value Growth 2022-2027
BEAUTY AND PERSONAL CARE IN ECUADOR
EXECUTIVE SUMMARY
Beauty and personal care in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
What next for beauty and personal care?
MARKET DATA
Table 10 Sales of Beauty and Personal Care by Category: Value 2017-2022
Table 11 Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022
Table 12 GBO Company Shares of Beauty and Personal Care: % Value 2018-2022
Table 13 NBO Company Shares of Beauty and Personal Care: % Value 2018-2022
Table 14 LBN Brand Shares of Beauty and Personal Care: % Value 2019-2022
Table 15 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2017-2022
Table 16 Distribution of Beauty and Personal Care by Format: % Value 2017-2022
Table 17 Distribution of Beauty and Personal Care by Format and Category: % Value 2022
Table 18 Forecast Sales of Beauty and Personal Care by Category: Value 2022-2027
Table 19 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2022-2027