Men's Grooming in Austria
Men’s grooming saw a marginal increase in retail volume sales and strong rise in retail current value sales in 2022. This followed two years of decline, largely due to the effects of the Coronavirus (COVID-19) pandemic. The improved performance of men’s grooming can be attributed to the relaxation of COVID-19 regulations, on the one hand, and price increases on the other. The consumer interest in and demand for men’s deodorants, hair care and bath and shower returned. New product launches also a...
Euromonitor International's Men's Grooming in Austria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. Forecasts to 2027 illustrate how the market is set to change.
Product coverage: Men's Fragrances, Men's Shaving, Men's Toiletries.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Men's Grooming market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
- Men's Grooming in Austria
- Euromonitor International
- June 2023
- List Of Contents And Tables
- MEN'S GROOMING IN AUSTRIA
- KEY DATA FINDINGS
- 2022 DEVELOPMENTS
- Return to out-of-home lifestyles supports demand, while price increases stimulate value sales
- Manufacturers respond to a renewed demand for men’s deodorants
- Procter & Gamble leverages a strong brand and new product development to stay ahead of the field
- PROSPECTS AND OPPORTUNITIES
- Rising costs to exert upward pressure on prices and stimulate value sales
- Beard trend to continue to influence men’s shaving
- Sustainability to become a watchword in men’s grooming
- CATEGORY DATA
- Table 1 Sales of Men’s Grooming by Category: Value 2017-2022
- Table 2 Sales of Men’s Grooming by Category: % Value Growth 2017-2022
- Table 3 Sales of Men's Razors and Blades by Type: % Value Breakdown 2019-2022
- Table 4 Sales of Men's Skin Care by Type: % Value Breakdown 2019-2022
- Table 5 NBO Company Shares of Men’s Grooming: % Value 2018-2022
- Table 6 LBN Brand Shares of Men’s Grooming: % Value 2019-2022
- Table 7 LBN Brand Shares of Men's Razors and Blades: % Value 2019-2022
- Table 8 Forecast Sales of Men’s Grooming by Category: Value 2022-2027
- Table 9 Forecast Sales of Men’s Grooming by Category: % Value Growth 2022-2027
- BEAUTY AND PERSONAL CARE IN AUSTRIA
- EXECUTIVE SUMMARY
- Beauty and personal care in 2022: The big picture
- 2022 key trends
- Competitive landscape
- Retailing developments
- What next for beauty and personal care?
- MARKET DATA
- Table 10 Sales of Beauty and Personal Care by Category: Value 2017-2022
- Table 11 Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022
- Table 12 GBO Company Shares of Beauty and Personal Care: % Value 2018-2022
- Table 13 NBO Company Shares of Beauty and Personal Care: % Value 2018-2022
- Table 14 LBN Brand Shares of Beauty and Personal Care: % Value 2019-2022
- Table 15 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2017-2022
- Table 16 Distribution of Beauty and Personal Care by Format: % Value 2017-2022
- Table 17 Distribution of Beauty and Personal Care by Format and Category: % Value 2022
- Table 18 Forecast Sales of Beauty and Personal Care by Category: Value 2022-2027
- Table 19 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2022-2027
- DISCLAIMER
- SOURCES
- Summary 1 Research Sources
Research Assistance
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