Ready meals is expected to remain the only category within meals and soups in Vietnam with notable sales in 2024. This category is set to record retail volume and current value growth in 2024, driven by strength in dried ready meals and shelf stable ready meals. Nonetheless, the overall ready meals category in Vietnam is facing challenges due to the ongoing economic uncertainty, which has impacted consumer behaviour. Consumers have become increasingly price-sensitive, opting for more affordable...
Euromonitor International's Meals and Soups in Vietnam report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2020-2024, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2029, clearly indicating how the market is expected to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Meals and Soups market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Meals and Soups in Vietnam
Euromonitor International
January 2025
List Of Contents And Tables
MEALS AND SOUPS IN VIETNAM
KEY DATA FINDINGS
2024 DEVELOPMENTS
Ready meals faces challenges from economic uncertainty, with players focusing on affordability and distribution
In 2024 ready meals continues to be led by Vissan Co Ltd
Frozen ready meals sees greater diversity in snacking products
PROSPECTS AND OPPORTUNITIES
Ready meals set to record significant retail volume growth, driven by demand for convenient and safe options
Growing prominence of modern off-trade channels and e-commerce set to drive the growth of ready meals
Greater availability of international dishes expected, and diversity in frozen ready meals
CATEGORY DATA
Table 1 Sales of Meals and Soups by Category: Volume 2019-2024
Table 2 Sales of Meals and Soups by Category: Value 2019-2024
Table 3 Sales of Meals and Soups by Category: % Volume Growth 2019-2024
Table 4 Sales of Meals and Soups by Category: % Value Growth 2019-2024
Table 5 Sales of Chilled Ready Meals by Ethnicity: % Value 2019-2024
Table 6 Sales of Frozen Ready Meals by Ethnicity: % Value 2019-2024
Table 7 Sales of Soup by Leading Flavours: Rankings 2019-2024
Table 8 NBO Company Shares of Meals and Soups: % Value 2020-2024
Table 9 LBN Brand Shares of Meals and Soups: % Value 2021-2024
Table 10 Distribution of Meals and Soups by Format: % Value 2019-2024
Table 11 Forecast Sales of Meals and Soups by Category: Volume 2024-2029
Table 12 Forecast Sales of Meals and Soups by Category: Value 2024-2029
Table 13 Forecast Sales of Meals and Soups by Category: % Volume Growth 2024-2029
Table 14 Forecast Sales of Meals and Soups by Category: % Value Growth 2024-2029
COOKING INGREDIENTS AND MEALS IN VIETNAM
EXECUTIVE SUMMARY
Cooking ingredients and meals in 2024: The big picture
Key trends in 2024
Competitive landscape
Channel developments
What next for cooking ingredients and meals?
MARKET DATA
Table 15 Sales of Cooking Ingredients and Meals by Category: Volume 2019-2024
Table 16 Sales of Cooking Ingredients and Meals by Category: Value 2019-2024
Table 17 Sales of Cooking Ingredients and Meals by Category: % Volume Growth 2019-2024
Table 18 Sales of Cooking Ingredients and Meals by Category: % Value Growth 2019-2024
Table 19 NBO Company Shares of Cooking Ingredients and Meals: % Value 2020-2024
Table 20 LBN Brand Shares of Cooking Ingredients and Meals: % Value 2021-2024
Table 21 Penetration of Private Label by Category: % Value 2019-2024
Table 22 Distribution of Cooking Ingredients and Meals by Format: % Value 2019-2024
Table 23 Forecast Sales of Cooking Ingredients and Meals by Category: Volume 2024-2029
Table 24 Forecast Sales of Cooking Ingredients and Meals by Category: Value 2024-2029
Table 25 Forecast Sales of Cooking Ingredients and Meals by Category: % Volume Growth 2024-2029
Table 26 Forecast Sales of Cooking Ingredients and Meals by Category: % Value Growth 2024-2029