Mass Beauty and Personal Care in Sweden
Swedish mass beauty and personal care experienced a positive year in 2023, with retail value sales growing at a near double-digit rate. This growth comes despite the ongoing shift towards premium products in beauty and personal care overall.
Euromonitor International's Mass Beauty and Personal Care in Sweden report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. Forecasts to 2028 illustrate how the market is set to change.
Product coverage: Mass Adult Sun Care, Mass Baby and Child-specific Products, Mass Bath and Shower, Mass Colour Cosmetics, Mass Deodorants, Mass Fragrances, Mass Hair Care, Mass Skin Care.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Mass Beauty and Personal Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
- Mass Beauty and Personal Care in Sweden
- Euromonitor International
- April 2024
- List Of Contents And Tables
- MASS BEAUTY AND PERSONAL CARE IN SWEDEN
- KEY DATA FINDINGS
- 2023 DEVELOPMENTS
- Resilience and reinvention in the face of premiumisation
- Dermocosmetics and premium sun care go mass
- The power of brands in fragrances and colour cosmetics
- PROSPECTS AND OPPORTUNITIES
- Stable performance and strategic adaptation
- The rise of low-cost stores and the impact on grocery-focused categories
- Beauty and personal care retailers drive growth in key categories
- CATEGORY DATA
- Table 1 Sales of Mass Beauty and Personal Care by Category: Value 2018-2023
- Table 2 Sales of Mass Beauty and Personal Care by Category: % Value Growth 2018-2023
- Table 3 NBO Company Shares of Mass Beauty and Personal Care: % Value 2019-2023
- Table 4 LBN Brand Shares of Mass Beauty and Personal Care: % Value 2020-2023
- Table 5 Forecast Sales of Mass Beauty and Personal Care by Category: Value 2023-2028
- Table 6 Forecast Sales of Mass Beauty and Personal Care by Category: % Value Growth 2023-2028
- BEAUTY AND PERSONAL CARE IN SWEDEN
- EXECUTIVE SUMMARY
- Beauty and personal care in 2023: The big picture
- 2023 key trends
- Competitive landscape
- Retailing developments
- What next for beauty and personal care?
- MARKET DATA
- Table 7 Sales of Beauty and Personal Care by Category: Value 2018-2023
- Table 8 Sales of Beauty and Personal Care by Category: % Value Growth 2018-2023
- Table 9 GBO Company Shares of Beauty and Personal Care: % Value 2019-2023
- Table 10 NBO Company Shares of Beauty and Personal Care: % Value 2019-2023
- Table 11 LBN Brand Shares of Beauty and Personal Care: % Value 2020-2023
- Table 12 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2018-2023
- Table 13 Distribution of Beauty and Personal Care by Format: % Value 2018-2023
- Table 14 Distribution of Beauty and Personal Care by Format and Category: % Value 2023
- Table 15 Forecast Sales of Beauty and Personal Care by Category: Value 2023-2028
- Table 16 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2023-2028
- DISCLAIMER
- SOURCES
- Summary 1 Research Sources
Research Assistance
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