Mass beauty and personal care continued to see strong growth in current value terms in 2023, albeit slightly slower than in the previous year as the country’s economy contracted. With the pandemic being declared over in early 2023 more consumers returned to the workplace while there continued to be a growing focus on health and fitness. These factors played a key role in driving demand for a wide range of mass beauty and personal care from mass colour cosmetics to mass fragrances and deodorants,...
Euromonitor International's Mass Beauty and Personal Care in Saudi Arabia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. Forecasts to 2028 illustrate how the market is set to change.
Product coverage: Mass Adult Sun Care, Mass Baby and Child-specific Products, Mass Bath and Shower, Mass Colour Cosmetics, Mass Deodorants, Mass Fragrances, Mass Hair Care, Mass Skin Care.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Mass Beauty and Personal Care market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Mass Beauty and Personal Care in Saudi Arabia
Euromonitor International
April 2024
List Of Contents And Tables
MASS BEAUTY AND PERSONAL CARE IN SAUDI ARABIA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Mass beauty and personal care enjoys healthy growth as Saudi Arabia encourages new visitors and the pandemic comes to an end
Sheglam opens its first physical outlet in Saudi Arabia
Beauty specialists on the rise in Saudi Arabia as they develop an omnichannel approach to retailing
PROSPECTS AND OPPORTUNITIES
Sustainability and health and wellness expected to inform sales growth
E-commerce set to play a more prominent role in the future
Increased focus on personal health and hygiene should support demand
CATEGORY DATA
Table 1 Sales of Mass Beauty and Personal Care by Category: Value 2018-2023
Table 2 Sales of Mass Beauty and Personal Care by Category: % Value Growth 2018-2023
Table 3 NBO Company Shares of Mass Beauty and Personal Care: % Value 2019-2023
Table 4 LBN Brand Shares of Mass Beauty and Personal Care: % Value 2020-2023
Table 5 Forecast Sales of Mass Beauty and Personal Care by Category: Value 2023-2028
Table 6 Forecast Sales of Mass Beauty and Personal Care by Category: % Value Growth 2023-2028
BEAUTY AND PERSONAL CARE IN SAUDI ARABIA
EXECUTIVE SUMMARY
Beauty and personal care in 2023: The big picture
2023 key trends
Competitive landscape
Retailing developments
What next for beauty and personal care?
MARKET DATA
Table 7 Sales of Beauty and Personal Care by Category: Value 2018-2023
Table 8 Sales of Beauty and Personal Care by Category: % Value Growth 2018-2023
Table 9 GBO Company Shares of Beauty and Personal Care: % Value 2019-2023
Table 10 NBO Company Shares of Beauty and Personal Care: % Value 2019-2023
Table 11 LBN Brand Shares of Beauty and Personal Care: % Value 2020-2023
Table 12 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2018-2023
Table 13 Distribution of Beauty and Personal Care by Format: % Value 2018-2023
Table 14 Distribution of Beauty and Personal Care by Format and Category: % Value 2023
Table 15 Forecast Sales of Beauty and Personal Care by Category: Value 2023-2028
Table 16 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2023-2028