Mass Beauty and Personal Care in Romania

Mass Beauty and Personal Care in Romania

Mass beauty and personal care recorded a positive value sales performance in current terms in 2022, although value growth remained negative in constant price terms, an indication of the impact of high inflation and flagging consumer demand on sales figures. Mass brands remain the default choice for the vast majority of consumers across all categories of beauty and personal care, with mass colour cosmetics and mass skin care among the best performing categories during the year. Colour cosmetics a...

Euromonitor International's Mass Beauty and Personal Care in Romania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Mass Adult Sun Care, Mass Baby and Child-specific Products, Mass Bath and Shower, Mass Colour Cosmetics, Mass Deodorants, Mass Fragrances, Mass Hair Care, Mass Skin Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report??
* Get a detailed picture of the Mass Beauty and Personal Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.