Mass Beauty and Personal Care in India
The beauty and personal care industry in India continues to be dominated by mass products, as a large part of the consumer base in India is price-sensitive due to limited household incomes. Furthermore, as per Euromonitor’s Economies and Consumers data, about 64% of the Indian population in 2022 resided in rural areas, and due to their lower disposable incomes, these consumers are inclined more towards budget-friendly beauty and personal care offerings. In addition, in 2022, rising inflationary...
Euromonitor International's Mass Beauty and Personal Care in India report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. Forecasts to 2027 illustrate how the market is set to change.
Product coverage: Mass Adult Sun Care, Mass Baby and Child-specific Products, Mass Bath and Shower, Mass Colour Cosmetics, Mass Deodorants, Mass Fragrances, Mass Hair Care, Mass Skin Care.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Mass Beauty and Personal Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
- Mass Beauty and Personal Care in India
- Euromonitor International
- July 2023
- List Of Contents And Tables
- MASS BEAUTY AND PERSONAL CARE IN INDIA
- KEY DATA FINDINGS
- 2022 DEVELOPMENTS
- Mass beauty and personal care continues to dominate, and grows due to inflationary pressure
- Mass colour cosmetics witnesses the fastest growth on the back of rising consciousness of personal grooming
- E-commerce helps mass beauty and personal care to expand its reach and attract demand from digital-savvy consumers
- PROSPECTS AND OPPORTUNITIES
- Inclusive positioning of mass beauty products expected to contribute to growth
- Multi-benefit, cost-effective product options likely to surge in the forecast period
- Penetration of mass beauty brands beyond tier-1 cities to fuel demand
- CATEGORY DATA
- Table 1 Sales of Mass Beauty and Personal Care by Category: Value 2017-2022
- Table 2 Sales of Mass Beauty and Personal Care by Category: % Value Growth 2017-2022
- Table 3 NBO Company Shares of Mass Beauty and Personal Care: % Value 2018-2022
- Table 4 LBN Brand Shares of Mass Beauty and Personal Care: % Value 2019-2022
- Table 5 Forecast Sales of Mass Beauty and Personal Care by Category: Value 2022-2027
- Table 6 Forecast Sales of Mass Beauty and Personal Care by Category: % Value Growth 2022-2027
- BEAUTY AND PERSONAL CARE IN INDIA
- EXECUTIVE SUMMARY
- Beauty and personal care in 2022: The big picture
- 2022 key trends
- Competitive landscape
- Retailing developments
- What next for beauty and personal care?
- MARKET DATA
- Table 7 Sales of Beauty and Personal Care by Category: Value 2017-2022
- Table 8 Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022
- Table 9 GBO Company Shares of Beauty and Personal Care: % Value 2018-2022
- Table 10 NBO Company Shares of Beauty and Personal Care: % Value 2018-2022
- Table 11 LBN Brand Shares of Beauty and Personal Care: % Value 2019-2022
- Table 12 Distribution of Beauty and Personal Care by Format: % Value 2017-2022
- Table 13 Distribution of Beauty and Personal Care by Format and Category: % Value 2022
- Table 14 Forecast Sales of Beauty and Personal Care by Category: Value 2022-2027
- Table 15 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2022-2027
- DISCLAIMER
- SOURCES
- Summary 1 Research Sources
Research Assistance
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