The devaluation of the Egyptian currency has been strongly affecting the Egyptian population. The Egyptian pound has seen its value against the US dollar fall significantly, a situation that has continued in 2023, with the Egyptian pound being amongst the worst performing currencies in the world in the early part of the year. The devaluation of the local currency has weakened the purchasing power of local consumers with stable incomes, and this has led to consumers buying fewer products and look...
Euromonitor International's Mass Beauty and Personal Care in Egypt report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. Forecasts to 2027 illustrate how the market is set to change.
Product coverage: Mass Adult Sun Care, Mass Baby and Child-specific Products, Mass Bath and Shower, Mass Colour Cosmetics, Mass Deodorants, Mass Fragrances, Mass Hair Care, Mass Skin Care.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?? * Get a detailed picture of the Mass Beauty and Personal Care market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Mass Beauty and Personal Care in Egypt
Euromonitor International
May 2023
List Of Contents And Tables
MASS BEAUTY AND PERSONAL CARE IN EGYPT
KEY DATA FINDINGS
2022 DEVELOPMENTS
Consumers prefer value-for-money products and brands