Mass beauty and personal care value sales continued to increase in 2022 with Australians looking to control their spending. Some premium buyers switched to mass beauty products, while retailers responded with a wider, affordable offering to appeal to consumers with tighter budgets. Retailers, such as the pharmacy Priceline, continued to expand their beauty and personal care offering, including exclusive ranges such as Everyday by Frank Body and tbh Skincare. Distribution through supermarkets als...
Euromonitor International's Mass Beauty and Personal Care in Australia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. Forecasts to 2027 illustrate how the market is set to change.
Product coverage: Mass Adult Sun Care, Mass Baby and Child-specific Products, Mass Bath and Shower, Mass Colour Cosmetics, Mass Deodorants, Mass Fragrances, Mass Hair Care, Mass Skin Care.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Mass Beauty and Personal Care market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Mass Beauty and Personal Care in Australia
Euromonitor International
June 2023
List Of Contents And Tables
MASS BEAUTY AND PERSONAL CARE IN AUSTRALIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Strong growth for mass segment as Australians look to control spending in 2022
Players expand distribution to reach wider audience
Players pay greater attention to environmental and social trends
PROSPECTS AND OPPORTUNITIES
Sustainability likely to be an enduring trend
Mass brands need to address increasing demand for clean and local products
Challenges and opportunities from the digital world
CATEGORY DATA
Table 1 Sales of Mass Beauty and Personal Care by Category: Value 2017-2022
Table 2 Sales of Mass Beauty and Personal Care by Category: % Value Growth 2017-2022
Table 3 NBO Company Shares of Mass Beauty and Personal Care: % Value 2018-2022
Table 4 LBN Brand Shares of Mass Beauty and Personal Care: % Value 2019-2022
Table 5 Forecast Sales of Mass Beauty and Personal Care by Category: Value 2022-2027
Table 6 Forecast Sales of Mass Beauty and Personal Care by Category: % Value Growth 2022-2027
BEAUTY AND PERSONAL CARE IN AUSTRALIA
EXECUTIVE SUMMARY
Beauty and personal care in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
What next for beauty and personal care?
MARKET DATA
Table 7 Sales of Beauty and Personal Care by Category: Value 2017-2022
Table 8 Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022
Table 9 GBO Company Shares of Beauty and Personal Care: % Value 2018-2022
Table 10 NBO Company Shares of Beauty and Personal Care: % Value 2018-2022
Table 11 LBN Brand Shares of Beauty and Personal Care: % Value 2019-2022
Table 12 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2017-2022
Table 13 Forecast Sales of Beauty and Personal Care by Category: Value 2022-2027
Table 14 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2022-2027