Video Games in Malaysia
Overall, video games saw current value growth in Malaysia in 2023. Sony’s PS4 and PS5 contributed to significant volume sales in static consoles in 2023, with sales supported by PS5 stock availability and also the availability of the newer version, PS5 slim model with detachable Blu-ray drive bundle. These consoles remain popular amongst adult gamers and hardcore gamers to whom they appeal with their high-quality graphics and interesting game titles, which are appropriate for adults. In contrast...
Euromonitor International's Video Games in Malaysia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2028 illustrate how the market is set to change.
Product coverage: Video Games Hardware, Video Games Software.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Video Games market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
- Video Games in Malaysia
- Euromonitor International
- May 2024
- List Of Contents And Tables
- VIDEO GAMES IN MALAYSIA
- KEY DATA FINDINGS
- 2023 DEVELOPMENTS
- Sony’s static console aids growth in video games hardware
- Console games (digital) and mobile games key drivers in video games category
- E-sports gaining in popularity as it turns mainstream
- PROSPECTS AND OPPORTUNITIES
- Spending on video games likely to be unaffected by tax hike on digital services
- Rumoured new Nintendo Switch static console could aid growth for brand and category
- Potential growth for AR/VR in the country
- CATEGORY DATA
- Table 1 Sales of Video Games by Category: Value 2018-2023
- Table 2 Sales of Video Games by Category: % Value Growth 2018-2023
- Table 3 NBO Company Shares of Video Games: % Value 2019-2023
- Table 4 LBN Brand Shares of Video Games: % Value 2020-2023
- Table 5 NBO Company Shares of Video Games Hardware: % Value 2019-2023
- Table 6 LBN Brand Shares of Video Games Hardware: % Value 2020-2023
- Table 7 NBO Company Shares of Video Games Software: % Value 2019-2023
- Table 8 Distribution of Video Games by Format: % Value 2018-2023
- Table 9 Distribution of Video Games Hardware by Format: % Value 2018-2023
- Table 10 Distribution of Video Games Software by Format: % Value 2018-2023
- Table 11 Distribution of Video Games Software (Physical) by Format: % Value 2018-2023
- Table 12 Distribution of Video Games Software (Digital) by Format: % Value 2018-2023
- Table 13 Forecast Sales of Video Games by Category: Value 2023-2028
- Table 14 Forecast Sales of Video Games by Category: % Value Growth 2023-2028
- TOYS AND GAMES IN MALAYSIA
- EXECUTIVE SUMMARY
- Toys and games in 2023: The big picture
- 2023 key trends
- Competitive landscape
- Retailing developments
- What next for toys and games?
- MARKET DATA
- Table 15 Sales of Toys and Games by Category: Value 2018-2023
- Table 16 Sales of Toys and Games by Category: % Value Growth 2018-2023
- Table 17 NBO Company Shares of Toys and Games: % Value 2019-2023
- Table 18 LBN Brand Shares of Toys and Games: % Value 2020-2023
- Table 19 Distribution of Toys and Games by Format: % Value 2018-2023
- Table 20 Forecast Sales of Toys and Games by Category: Value 2023-2028
- Table 21 Forecast Sales of Toys and Games by Category: % Value Growth 2023-2028
- DISCLAIMER
- SOURCES
- Summary 1 Research Sources
Research Assistance
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