Demand for sunglasses in Malaysian remains strong in 2024, with more consumers willing to invest in purchasing new products. This is partly thanks to the resurgence of international travel and increasingly active lifestyles. The revival of international air travel has caused an increase in duty-free sales through various airports, including sales of sunglasses. This has been supported by the opening of more duty-free shops, such as Heinemann in KLIA 2. The pandemic was severely detrimental to th...
Euromonitor International's Sunglasses in Malaysia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2019-2023), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2028 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? * Get a detailed picture of the Sunglasses market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.
Sunglasses in Malaysia
Euromonitor International
May 2024
List Of Contents And Tables
SUNGLASSES IN MALAYSIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Sunglasses maintains strong growth momentum driven by premiumisation trends
Polarised lenses and clip-ons attract greater interest among local consumers, and players invest in try-on technology
Sports sunglasses enjoy sharper focus while global brands still lead the charge
PROSPECTS AND OPPORTUNITIES
Lower-cost options will see surging demand during forecast period, supporting sales in e-commerce
Premiumisation trends set to accelerate as consumers seek out high-end brands
Technological innovation will pick up pace
CATEGORY DATA
Table 1 Sales of Sunglasses: Volume 2019-2024
Table 2 Sales of Sunglasses: Value 2019-2024
Table 3 Sales of Sunglasses: % Volume Growth 2019-2024
Table 4 Sales of Sunglasses: % Value Growth 2019-2024
Table 5 NBO Company Shares of Sunglasses: % Value 2019-2023
Table 6 LBN Brand Shares of Sunglasses: % Value 2020-2023
Table 7 Distribution of Sunglasses by Format: % Value 2019-2024
Table 8 Forecast Sales of Sunglasses: Volume 2024-2029
Table 9 Forecast Sales of Sunglasses: Value 2024-2029
Table 10 Forecast Sales of Sunglasses: % Volume Growth 2024-2029
Table 11 Forecast Sales of Sunglasses: % Value Growth 2024-2029
EYEWEAR IN MALAYSIA
EXECUTIVE SUMMARY
Eyewear in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for eyewear?
MARKET DATA
Table 12 Sales of Eyewear by Category: Volume 2019-2024
Table 13 Sales of Eyewear by Category: Value 2019-2024
Table 14 Sales of Eyewear by Category: % Volume Growth 2019-2024
Table 15 Sales of Eyewear by Category: % Value Growth 2019-2024
Table 16 NBO Company Shares of Eyewear: % Value 2019-2023
Table 17 LBN Brand Shares of Eyewear: % Value 2020-2023
Table 18 Distribution of Eyewear by Format: % Value 2019-2024
Table 19 Forecast Sales of Eyewear by Category: Volume 2024-2029
Table 20 Forecast Sales of Eyewear by Category: Value 2024-2029
Table 21 Forecast Sales of Eyewear by Category: % Volume Growth 2024-2029
Table 22 Forecast Sales of Eyewear by Category: % Value Growth 2024-2029