Malaysia Sun Care
Sun care turned in a positive performance in Malaysia in 2023, with strong sales seen in volume and current value terms, driving mainly by growth in sun protection which was boosted by the boom in inbound tourism. Mass sun protection products from brands like L’Oréal UV, Bioré UV, and Anessa witnessed slightly stronger growth compared with premium sun protection brands, with mass products being more accessible and affordable.
Euromonitor International's Sun Care in Malaysia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. Forecasts to 2028 illustrate how the market is set to change.
Product coverage: Adult Sun Care, Baby and Child-specific Sun Care.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Sun Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
- Sun Care in Malaysia
- Euromonitor International
- April 2024
- List Of Contents And Tables
- SUN CARE IN MALAYSIA
- KEY DATA FINDINGS
- 2023 DEVELOPMENTS
- Sun care sees healthy growth in Malaysia in 2023
- Derma-brands and blue-light protection attract attention
- Stronger SPF in demand, with hybrid products benefiting from convenience trend
- PROSPECTS AND OPPORTUNITIES
- Hybrid trend will accelerate as consumers want sun care with added functionality
- Private label will benefit from value-driven consumption, and sustainability will be centred on packaging
- Self-tanning and aftersun to see only slow growth and limited development during forecast period
- CATEGORY DATA
- Table 1 Sales of Sun Care by Category: Value 2018-2023
- Table 2 Sales of Sun Care by Category: % Value Growth 2018-2023
- Table 3 NBO Company Shares of Sun Care: % Value 2019-2023
- Table 4 LBN Brand Shares of Sun Care: % Value 2020-2023
- Table 5 LBN Brand Shares of Premium Adult Sun Care: % Value 2020-2023
- Table 6 Forecast Sales of Sun Care by Category: Value 2023-2028
- Table 7 Forecast Sales of Sun Care by Category: % Value Growth 2023-2028
- BEAUTY AND PERSONAL CARE IN MALAYSIA
- EXECUTIVE SUMMARY
- Beauty and personal care in 2023: The big picture
- 2023 key trends
- Competitive landscape
- Retailing developments
- What next for beauty and personal care?
- MARKET DATA
- Table 8 Sales of Beauty and Personal Care by Category: Value 2018-2023
- Table 9 Sales of Beauty and Personal Care by Category: % Value Growth 2018-2023
- Table 10 GBO Company Shares of Beauty and Personal Care: % Value 2019-2023
- Table 11 NBO Company Shares of Beauty and Personal Care: % Value 2019-2023
- Table 12 LBN Brand Shares of Beauty and Personal Care: % Value 2020-2023
- Table 13 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2018-2023
- Table 14 Distribution of Beauty and Personal Care by Format: % Value 2018-2023
- Table 15 Distribution of Beauty and Personal Care by Format and Category: % Value 2023
- Table 16 Forecast Sales of Beauty and Personal Care by Category: Value 2023-2028
- Table 17 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2023-2028
- DISCLAIMER
- SOURCES
- Summary 1 Research Sources
Research Assistance
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